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Supreme Court of India

CADILA HEALTH CARE LTD.versusCADILA PHARMACEUTICALS LTD.

Citation
2001 INSC 173
Decided
26 March 2001
Disposal
Disposed off

Holding

In cases involving medicinal products, a lower threshold for proving confusing similarity applies and the trial court's dismissal of the injunction is upheld.

Summary

Cadila Health Care Ltd. (appellant) and Cadila Pharmaceuticals Ltd. (respondent) are successor companies of the former Cadila Group, each manufacturing drugs for cerebral malaria under the brand names 'Falcigo' and 'Falcitab' respectively. The appellant sought an injunction on the ground that the similarity of the two marks would cause passing off, confusion and potentially disastrous health consequences, even though both products are Schedule‑L medicines sold only to hospitals. The trial court dismissed the interim injunction and the Gujarat High Court upheld that dismissal; the appellant appealed to the Supreme Court. The Court held that for medicinal products a stricter test for confusing similarity applies because misidentification can endanger life, and it outlined the factors to be considered in a passing‑off action. While the Court did not interfere with the lower courts' orders, it directed that the suit be disposed of expeditiously. Consequently, the appeal was dismissed.

Issues considered

  • Whether the similarity between the marks 'Falcigo' and 'Falcitab' is likely to cause confusion or deception in the market for medicinal drugs.
  • Whether the fact that both drugs are Schedule‑L medicines sold only to hospitals negates the likelihood of confusion.
  • Whether the test for passing‑off in the context of medicinal products should be stricter than for non‑medicinal goods.
  • Whether English case law on trademark similarity is applicable to Indian circumstances.

Legislation cited

Subjects

passing offtrademark infringementmedicinal drugsconfusionpublic healthSchedule L drugsinjunctionIndian trademark law

Judgment

                      CADILA HEALTH CARE LTD.                                     A
                                      v.
                   CADILAPHARMACEUTICALS LTD.

                              MARCH 26, 2001

    [B.N. KIRPAL, DORAISWAMYRAJU AND BRIJESH KUMAR, JJ.]                          B

      Trade and Merchandise Marks Act, 1958-Sections 27 & 28-Trade
Mark-Medicinal Drugs-Appellant and respondent manufacturing and sell-
ing drug in the brand name of 'Falcigo' and 'Falcitab' respectively-Action
for passing off-Suit for injunction-Trial Coult dismissing interim injunction     C
applictition-Held, strict approach to judge the possibility of confusion should
be taken for medicinal drugs to avoid disastrous results./-Factors to be
considered in deciding action for passing off spelt out for the Trial Coult in
deciding the suit-Drugs and Cosmetics Act, 1940-Section 17B.

      Practice and Pmcedure-Reliance ofEnglish Cases-Held, English cases          D
and principles cannot be applied to Indian conditions.

       Appellant and respondent are pharmaceutical companies manufac-
turing various pharmaceutical products. The appellant filed a suit seeking
injunction against the respondent before Trial Court from using brand
name ''Falcitab" for its drug as it would be passed off as appellant's drug       E
''Falcigo" for treatment of same disease in view of confusing similarity and
deception in the names and package. Tbe Trial Court dismissed the appli-
cation. The appeal filed by the appellant before High Court was also
dismissed.
                                                                                  F
       In appeal to this Court, the appellant contended that there is a
likelihood of deception and confusion among the two drugs which can have
disastrous results; that the fact that the drug is sold only to hospitals or
clinics, cannot, by itself be considered a sufficient protection against confu.
sion; that physicians and pharmacists, though trained people, are not
infallible; and that there can be no provisions for mistake since a mistake       G
in medicines may prove to be fatal.

       The respondent contended that the word ''Falci" is taken from the
-the name of the dicease ''Falcipharum Malaria"; that it is a common
 practice in pharmaceutical trade to use part of the word of the disease as a     H
                                    743
    744                      SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A   trade mark to indicate that the drug is meant for a particular disease; that
    the drugs e>f the appellant and respondent are Schedule ''L" drugs which
    cannot he sold across the counter hut are sold only to hospitals and clinics;
    and that there cannot be a remote chance of confusion and deception.

          Disposing of the appeals, the Court
B
          HELD : 1.1. One of the important tests which has to be applied in
    each case is whether the misrepresentation made by the defendant is of
    such a nature as is likely to cause and ordinary consumer to confuse one
    product for another due to similarity of marks and other surrounding
    factors. What is likely to cause confusion would vary from case to case.
c   Where medicinal products are involved, the test to be applied for adjudging
    the violation of trade mark law may not be at par with cases involving non-
    medicinal products. A stricter approach should be adopted while applying
    the test to judge the possibility of confusion of one medicinal product for
    another by the consumer. While confusion in the case of non-medicinal
D   products may only cause economic loss to the plaintiff, confusion between
    the two medicinal products may have disastrous effects on health and in
    some cases life itself. Stringent measures should be adopted specially where
    such medicines are the medicines of last resort as any confusion in such
    medicines may be fatal or could have disastrous effects. The confusion as
E   to the identity of the product itself could have dire effects on the public
    health. [766-H; 767-A-C]

           1.2. The drugs have a marked difference in the compositions with
    completely different side effects. The test should be applied strictly as the
    possibility of harm resulting from any kind of confusion by the consumer
F   can have unpleasant and disastrous results. The Courts need to be particu-
    larly vigilant where the defendant's drug, of which passing off is alleged, is
    meant for curing the same ailment as the plaintiff's medicine but the
    compositions are different. The confusion is more likely in such cases and
    the incorrect intake of .medicine may even result in loss of life or other
    serious health problems. Although both the drugs are sold under prescrip-
G
    tion, this fact alone is not sufficient to prevent confusion which is otherwise
    like to occur. In view of the varying infrastructure for supervision of
    physicians and pharmacists of medical profession in our country due to
    linguistic, urban, semi-urban and rural divide across the country and with
    high degree of possibility of even accidental negligence, strict measures to
H   prevent any confusion arising from similarity of marks among medicines
                   CADILA HEALTH CARE LTD. v. CADILA PHARMACEUTICALS LTD.           745
           are required to be taken. (762-H; 763-A-B; E-FJ                                  A
..-              1.3. Trade mark is essentially adopted to advertise one's product and
           to make it known to the purchaser. It attempts to portray the nature and
           the quality or the product and over a period or time the mark may become
           popular. lt is usually at that stage that other people are tempted to pass off
           their products as that or the original owner or the mark. [765-D-E]              B

                  1.4. Public interest would support lesser degree of proof showing
           confusing similarity in the case of trade mark in respect of medicinal
           product as against other non-medicinal products. Drugs ar~ poisons, not
           sweets. Confusion between medicinal products may, therefore, be life threat-
           ening, not merely inconvenient. Noting the frailty of human nature and the
                                                                                            c
           pressures placed by society on doctors, there should be as many clear
           indicators as possible .to distinguish tW11 medicinal products from each
           other. It is not uncommon that in hospitals, drugs can be requested ver-
           belly and/or under critical/pressure situations. Many patients may be eld-
           erly, infirm or illiterate. They may not be in a position to differentiate       D
           between the medicine prescribed and brought which is ultimately handed
           over to them. (765-G-H; 766-A-BJ

                 Wander Ltd v. Antox India Pvt. Ltd., (1990) Suppl. SCC 727, referred
           to.
                                                                                            E
 •                American Cynamid Corporation v. Connaught Laboratories Inc., 231
           USPQ 128 (2nd Cir. 1986); Blansett Pharmaceuticals Co. v. Carmick Labora-
           tories Inc., 25 USPQ 2nd 1473 (TTAB 1993); Glenwood Laboratories, Inc. v.
           American Home Products Corp., 173 USPQ 19 (1972) 455 F. Reports 2nd
           1384 (1972); R.J. Strasenburgh Co. v. Kenwood Laboratories, Inc. 106 USPQ        F
           379; Morganstem Chemical Company; Syntex Laboratories Inc. v. Norwich
           Pharmacal Co., 169 USPQ 504 (TTAB 1980), referred to .
  ....
                 McCarthy on Trade Marks, 3rd Edition, referred to.

                 2. In an action for passing off on the basis of unregistered trade         G
           mark generally for deciding the question or deceptive similarity the follow-
           ing factors are to be considered by the Trial Court in deciding the suit :

      ..         (a) The nature of the marks i.e. whether the marks are word marks
           or label marks or composite marks, i.e. both words and label works;
                                                                                            H
    746                       SUPREME COURT REPORTS                [2001J 2 S.C.R.
A         (b) The degree of resemblances between the marks, phonetically
    similar and hence similar in idea;                                               ~


         (c) The nature of the goods in respect of which they are used as trade
    marks;

B         (d) The similarity in the nature, character and performance of the
    goods of the rival traders;

          (e) The class of purchasers who are likely to buy the goods bearing
    the marks they require, on their education and intelligence and a decree of
    care they are likely to exercise in purchasing and/or using the goods;
c
             (0 The mode of purchasing the goods or placing order for the goods;
    and

          (g) Any other surrounding circumstances which may be relevant in
    the extent of dissimilarity between the competing marks.
D
                                                         (767-E-H; 768-A-B]

             S.M. Dychem lJd. v. Cadbury (India) lJd., (2000] 5 SCC 573, over-
    ruled.

E          National Sewing Thread Co. lJd., Chidambaram v. James Chadwick and
    Bros lJd., AIR (1953) SC 357; Com Products Refining Company v. Shangrila
    Food Products Umited, [1960] l SCR 968; Amritdhara Phannacy v. Satya
    Deo, AIR (1963) SC 449; Durga Dutt Shanna v. N.P Laboratories, AIR
    (1965) SC 980; F Hoffmann-La Roche & Co. lJd. v. Geoffrey Manner & Co.
    Pvt. lJd., [1969] 2 SCC 716, referred to.
F
             Erwen Wamink BV v. J Townend & Sons, (1979] 2 AER 927, referred
    to.

           2. In a country like India where there is no single common language,
    a large percentage of population is illiterate and a small fraction of people
G
    know English, then to apply the principles of English law regarding dis-
    similarity of the marks or the customer knowing about the distinguishing
    characteristics of the plaintiff's goods seems to overlook the ground reali-
    ties in India. While exami_ning such cases in India, it has to be kept in mind
    that the purchaser of such goods in India who may have absolutely no
H   knowledge of English language or of the language in which the trade mark
             CAD!LA HEALIB CARE LID. '- CAD!LA PHARMACEUTICALS LID. [KIRPAL, J.)   747
       is written and to whom different words with slight difference in spellings        A

.      may sound phonetically the same. (766-F-G]

             CIVIL APPELLtXI'E JURISDICTION : Civil Appeal No. 2372 of 2001.

            From the Judgment and Order dated 14. 7.98 of the Gujarat High Court
       in Appeal from Order No. 280 of 1998.                                             B
            Ashok H. Desai, Siddharth Chowdhury, Ms. Kumud Singh and Bhargava
       V. Desai for the Appellant.

           R.P. Bhat, Y.J. Trivedi, Manmohan Singh, M.K. Choudhary, Ashutosh
       Kumar and S.K. Verma for the Respondent.                                          c
             The Judgment of the Court was delivered by

             KIRPAL, J. Leave granted.

              Appellant and respondent are pharmaceutical companies manufacturing
                                                                                         D
       various pharmaceutical products. The two companies had taken over the
       assets and business of the erstwhile Cadila Group after its restructuring under
       Sections 391 & 394 of the Companies Act. One of the conditions in the
       scheme of restructuring of the Cadila Group was that both the appellant and
       the respondent got the right to use the name "CADILA" as a corporate name.
                                                                                         E
             The present proceedings arise from the suit for injunction which had
       been filed by the appellant against the respondent in the District Court at
       Vadodara. The suit related  toa medicine being sold under the brand name
       "Falcitab" by the respondent which, according to the appellant, was a brand
       name similar to the drug being sold by it under its brand name "Falcigo".
                                                                                         F
             The case of the appellant was that its drug "Falcigo" contains Artesunate
.,..   for the treatment of cerebral malaria commonly known as 'Falcipharum' .
       After the introduction of this drug, the appellant on 20th August, 1996 applied
       to the Trade Marks Registry, Ahmedabad for registration in Part-A, Class-5
       of the Trade and Merchandise Marks Act. On 7th October, 1996 the Drugs            G
       Controller General (India) granted permission to the appellant to market the
       said drug under the trade mark of "Falcigo". It is, thereafter, that since
       October, 1996 the appellant claimed to have started the manufacture and sale

•      of drug "Falcigo" all over India.

             The respondent company is stated to have got permission on 10th April,      H
    748                       SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A    1997 from the Drugs Controller General (India) to manufactnre a drug
    containing "Mefloquine Hydrochloride". The respondent was also given
    permission to import the said drug from abroad. According to the appellant,
                                                                                          ;.
    it came to know in April, 1998 that the said drug, which was also used for
    the treatment of 'Falcipharnrn Malaria', was being sold by the respondent
    under the trade mark of "Falcitab". The appellant then filed a suit in the
B
    District Court at Vadodara seeking injunction against the respondent from
    using the trade mark "Falcitab" as it was claimed that the same would be
    passed off as appellant's drug "Falcigo" for the treatment of the same disease
    in view of confusing similarity and deception in the names and more so               ~
    because the drugs were medicines of last resort.
c
           The respondent company stated in the defence that the word "Falci",
    which is the prefix of the mark, is taken from the name of the disease
     'Falcipharum Malaria' and it is a common practice in pharmaceutical trade
    to use part of the word of the disease as a trade mark to indicate to the doctors
    and chemists that a particular product/drug is meant for a particular disease.
D   It was also the case of the respondent that admittedly the two products in
    question were Schedule "L" drugs which can be sold only to the hospitals
    and clinics with the result that there could not even be a· remote chance of
    confusion and deception. It may here be noticed that Schedule "H" drugs are
    those which can be sold by the chemist only on the prescription of the Doctor
E   but Schedule "L" drugs are not sold across the counter but are sold only to
    the hospitals and clinics.

          The Extra Assistant Judge, Vadodara by his order dated 30th May, 1998
    dismissed the interim injunction application. He came to the conclusion that
    the two drugs "Falcigo" and "Falcitab" differed in appearance, formulation
F   and price and could be sold only to hospitals and institutions and there was,
    thus, no case had been made out for grant of injunction and there was no
    chance of deception or/of confusion specially as the drug was not meant to
    be sold to any individual.
                                                                                        ....
           The appeal filed by the appellant before the High Court met with no
G   success. After discussing various cases which were cited before it and after
    verifying the cartoons and packings of the respective products, the High
    Court came to the conclusion that it could not be said that there was a
    likelihood of confusion being caused to an unwary consumer in respect of
                                                                                        ~
    the disputed marks. It observed that there was little chance of any passing
H   off one product for the other product.
               CADILA HEALTil CARE LID. v. CADILA PHARMACEUTICALS LID. [KIRPAL. I.]   749
{              When the special leave came up for hearing, detailed arguments were           A
         heard and, for the reasons to be given, this Court did not interfere with the
         orders passed by the courts below but gave directions regarding expeditious
         disposal of the suit. In this judgment, we give the reason for not interfering
         and also set out the principles which are to be kept in mind while dealing
         with an action for infringement or passing off specially in the cases relating
                                                                                             B
         to medicinal products. The reason for not interfering with the order appealed
         against was that there may be possibility of evidence being required on merits
         of the case and directions were given for speedy trial of the suit. Expression
         of opinion on merits by this Court at this stage was not thought advisable.
         We now proceed to examine the principles on which these cases have been
         and are required to be decided.                                                     c
                Under Section 28 of the Trade and Merchandise Marks Act on the
         registration of a trade mark in Part - A or B of the register, a registered
         proprietor gets an exclusive right to use the trade mark in relation to the goods
         in respect of which trade mark is registered and to obtain relief in respect
         of infringement of the trade mark in the manner provided by the Act. In the         D
         case of un-registered trade mark, Section 27(1) provides that no person shall
         be entitled to institute any proceeding to prevent, or to recover damages for,
         the infringement of an unregistered trade mark. Sub-section (2) of Section 27
         provides that the Act shall not be deemed to affect rights of action against
t        any person for passing off goods as the goods of another person or the              E
         remedies in respect thereof. In other words in the case of un-registered trade
         marks, a passing off action is maintainable. The passing off action depends
         upon the principle that nobody has a right to represent his goods as the goods
         of some body. In other words a man is not to sell his goods or services under
          the pretence that they are those of another person . As per Lord Diplock in
         Erwen Wamink BV v. J Townend & Sons, (1979) 2 AER 927, the modem
                                                                                             F
.,._
         tort of passing off has five elements i.e. (I) a misrepresentation (2) made by
         a trader in the course of trade, (3) to prospective customers of his or ultimate
          consumers of goods or services supplied by him, (4) which is calculated to
          injure the business or goodwill of another trader (in the sense that this is a
          reasonably foreseeable consequence) and (5) which causes actual damage to          G
          a business or goodwill of the trader by whom the action is brought or (in
          a quia timet action) will probably do so.
    lt
               There being an action alleging passing off in the present case, it will
         be appropriate to consider a few decisions, specially of this Court, which are
         relevant on the point in issue.                                                     H
    750                        SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A         In National Sewing Thread Co. l.Jd, Chidambaramv. James Chadwick
    and Bros l.Jd, AIR (1953) SC 357, this Court was dealing with a case where
    an application for registration of a trade mark had been declined by the
    Registrar who accepted the objections filed by the respondent to the appli-
    cation for registration. While interpreting Section 8 of the Trade Marks Act
    which provides that "no trade mark nor part of a trade mark shall be registered
B
    which consists of, or contains, any scandalous design, or any matter the use
    of which would by reason of its being 'likely to deceive or to cause
    confusion' or otherwise, be disentitled to protection in a Court of Justice" ,
    this Court observed at page 363 as under:

c            "Under this Section an application made to register a' trade mark
             which is likely to deceive or to cause confusion has to be refused
             notwithstanding the fact that the mark might have no identity or close
             resemblance with any other trade mark ........ What the Registrar has
             to see is whether looking at the circumstances of the case a particular
             trade mark is likely to deceive or to cause confusion."
D
          This Court elaborated this principle further at page 363 as under:

             "The principles of law applicable to such cases are well-settled. The
             burden of proving that the trade mark which a person seeks to register
             is not likely to deceive or to cause confusion is upon the applicant.
E            It is for him to satisfy the Registrar that his trade mark docs not fall
             within the prohibition of Section 8 and therefore, i: should be
             registered. Moreover in deciding whether a particular trade mark is
             likely to deceive or cause confusion that duty is not discharged by
             arriving at the. result by merely comparing it with the trade mark
F            which is already registered and whose proprietor is offering opposi-
             tion to the registration of the mark. The real question to decide in such
             cases is to see a.;; to how a purchaser, who must be looked upon as
             an average man of ordinary intelligence, would react to a particular
             trade mark, what association he would form by looking at the trade
             mark, and in what respect he would connect the trade mark with the
G            goods which he would be purchasing."
                                                                           .·
           In Com Products Refining Company v. Shangrila Food Products
    Limited, [1960] I SCR 968, this Court was again concerned with an appeal
    arising out of the decision of the Registrar pertaining to registration of a trade
H   mark. Mis. Shangrila Food Products had applied for registration of the mark
     CADILA HEALTI! CARE LTD. v. CADILA PHARMACEUTICALS LTD. [KIRPAL, l.]   751
"Gluvita" and Mis. Corn Products, who were the owners of registered trade A
mark "Glucovita" filed its objections to the registration of the respondent's
mark. The Deputy Registrar came to the conclusion that the two words
"Glucovita" and "Gluvita" were not visually or phonetically similar and that
there was no reasonable likelihood of any deception being caused by or any
confusion arising from the use of respondent's proposed mark. Against the
decision of the Deputy Registrar, the appellant filed an appeal before the High
                                                                                B
Court. A Single Judge of the Bombay High Court came to the conclusion,
dis-agreeing with the findings of the Deputy Registrar, that the two marks
were sufficiently similar so as to be reasonably/likely to cause deception/
confusion. The Division Bench, on an appeal, however, set-aside the decision .
of the Single Judge and restored the decision of the Deputy Registrar. While      c
allowing the appeal, it was observed at page 977 as follows:

        "We, therefore, think that the learned appellate Judges were in error
        in deciding in favour of the respondent basing themselves on the
        series marks, having "Gluco" or "Vita" as a prefix or a suffix".
                                                                                  D
      Dealing with the question as to whether there was likelihood of
confusion between the two marks, which was the view taken by Desai, J. of
!he Bombay High Court in that case which was over-ruled by the Division
Bench, this Court observed at page 978 as follows:

        "We think that the view taken by Desai, J., is right. It is well known    E
        that the question whether the two marks are likely to give rise to
        confusion or not is a question of first impression. It is for the court
        to decide that question. English cases proceeding on the English way
        of pronouncing an English woni by Englishmen, which it may be
        stated is not always the same, may not be of much assistance in our       F
        country in deciding questions of phonetic similarity. It cannot be
        overlooked that the woni is an English woni which to the mass of the
        Indian people is a foreign woni. it is well recognised that in deciding
        a question of similarity between two marks, the marks have to be
        considered as a whole. So considered, we are inclined to agree with
                                                                                  G
        Desai,J., that the marks with which this case is concerned are similar.
        Apart from the syllable 'co' in the appellant's mark, the two marks
        are identical. That syllable is not in our opinion such as would enable
        the buyers in our country to distinguish the one mark from the other."

                                                             (emphasis added)     H
    752                      SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A          In Amritdhara Pharmacy v. Satya Deo, AIR (1963) SC 449 the
    respondent had applied for the registration of the trade name "Lakshrnandhara"
    in respect of a medicinal preparation for the alleviation of various ailments.
    This was opposed by the appellant whose trade name "Amritdhara" had
    already been registered in respect of similar medicinal preparation. The
    qnestion, which arose, was whether the name "Lakshrnandhara" was likely
B
    to deceive the public or cause confusion to the trade. While interpreting
    Sections 8 & 10 of the Trade Marks Act, this Court observed at pages 452-
    454 as follows:

             "It will be noticed that the words used in the sections and relevant
c           for our purpose are "likely to deceive or cause confusion". The Act
            does not Jay down any criteria for determining what is likely to
            deceive or cause confusion. Therefore, every case must depend on its
            own particular facts, and the value of authorities lies not so much in
            the actual decision as in the tests applied for determining what is
            likely to deceive or cause confusion. On an application to register, the
D           Registrar or an opponent may object that the trade mark is not
            registrable by reason of clause (a) of Section 8, or sub-section (1) of
            Section 10, as in this case. In such a case the onus is on the applicant
            to satisfy the Registrar that the trade mark applied for is not likely
            to deceive or cause confusion. In cases in which the tribunal considers
E           that there is doubt as to whether deception is likely, the application
            should be refused. A trade mark is likely to deceive or cause
            confusion by its resemblance to another already on the Register if it
            is likely to do so in the course of its legitimate use in a market where
            the two marks are assumed to be in use by traders in that market. In
            considering the matter, all the circumstances of the case must be
F           considered. As was observed by Parker,J. in Re Pianotist Co. 's
            Application, (1906) 23 RPC 774 which was also a case of the
            comparison of two words"

            "You must take the two words. You must judge them, both by their
G           look and by their sound. You must consider the goods to which they
            are to be applied. You must consider the nature and kind of customer
            who would be likely to buy those goods. In fact you must consider
            all the surrounding circumstances; and you must further consider
            what is likely to happen if each of those trade marks is used in a
            normal way as a trade mark for the goods of the respective owners
H           of the marks." (p.777) .
CADILA HEALTH CARE LID. '· CADILA PHARMACEUTICALS LID. [KIRPAL, I.]   753
  "For deceptive resemblance two important questions are:(!) who are           A
  the persons whom the resemblance must be likely to deceive or
  confuse, and (2) what rules of comparison are to be adopted in
  judging whether such resemblance exists. As to confusion, it is
  perhaps an appropriate description of the state of mind of a customer
  who, on seeing a mark thinks that it differs from the mark on goods
                                                                               B
  which he has previously bought, but is doubtful whether that impres-
  sion is not due to imperfect recollection. (see Kerly on Trade Marks,
  8th Edition, p. 400)

   Let us apply these tests to the facts of the case under our considera-
   tion. It is not disputed before us that the two names 'Amritdhara' and      c
   'Lakshmandhara' are in use in respect of the same description of
   goods, namely, a medicinal preparation for the alleviation of various
   ailments. Such medicinal preparation will be purchased mostly by
   people who instead of going to a doctor wish to purchase a medicine
   for the quick alleviation of their suffering, both villagers & townsfolk,
   literate as well as illiterate. As we said in Corn Products Refining Co.
                                                                               D
   v. Shangrila Food Products l.Jd., [1960] l SCR 968 : AIR (1960) SC
   142, the question has to be approached from the point of view of a
   man of average intelligence and imperfect recollection. To such a man
   the overall structural and phonetic similarity of the two names
    'Amritdhara' and 'Lakshmandhara' is, in our opinion, likely to             E
   deceive or cause confusion. We must consider the overall similarity
   of the two composite words 'Amritdhara' and 'Lakshmandhara'. We
   do not think that the learned Judges of the High Court were right in
   saying that no Indian would mistake one for the other. An unwary
   purchaser of average intelligence and .;mperfect recollection would
                                                                               F
   not, as the High Court supposed, split the name into its component
 . parts and consider the etymological meaning thereof or even consider
    the meaning of the composite words as 'current of nectar' or 'current
   of Lakshman'. He would go more by the overall structural and
    phonetic similarity and the nature of the medicine he has previously
    purchased, or has been told about, or about which has otherwise learnt     G
    and which he wants to purchase. Where the trade relates to goods
    largely sold to illiterate or badly educated persons, it is no answer to
    say that a person educated in the Hindi language would go by the
    etymological or ideological meaning and see the difference between
     'current of nectar' and 'current ofLakshman'. 'Current of Lakshman'       H
    754                      SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A           in a literal sense has no meaning; to give it meaning one must further
            make the inference· that the 'current or stream' is as pure and strong
            as Lakshrnan of the Ramayana. An ordinary Indian villager or
            townsman will perhaps know Lakshman, the story of the Ramayana
            being familiar to him; but we doubt if he would etymologise to the
            extent of seeing the so-called ideological difference between
B
            'Amritdhara' and 'Lakshmandhara'. He would go more by the
            similarity of the two names in the context of the widely known
            medicinal preparation which he wants for his ailments.

            We agree that the use. of the word 'dhara' which literally means
c            'current or stream' is not by itself decisive of the matter. What we
            have to consider here is the overall similarity of the composite words,
            having regard to the circumstance that the goods bearing the two
            names are medicinal preparations of the same description. We are
            aware that the admission of a mark is not to be refused, because
            unusually stupid people, "fools or idiots", may be deceived. A critical
D           comparison of the two names may disclose some points of difference
            but an unwary purchaser of average intelligence and imperfect
            recollection would be deceived by the overall similarity of the two
            names having regard to the nature of the medicine he is looking for
            with a somewhat vague recollection that he had purchased a similar
E           medicine on a previous occasion with a similar name. The trade mark
            is the whole thing - the whole word has to be considered. In the case
            of the application to register 'Erectiks' (opposed by the proprietors
            of the trade mark "Erector") Farwell, J. said in William Bailey
            (Binningham) Ltd. 's Application, (1935) R.P.C. 136."

F                 "I do not think it is right to take a part of the word and compare
            il with a part of the other word; one word must be considered as a
            whole and compared with the other word as a whole .... .I think it is
            a dangerous method to adopt to divide the word up and seek to
            distinguish a portion of it from a portion of the other word."
G         Another case relating to medicinal product is that of Durga Dutt
    Shanna v. NP. Laboratories, AIR (1965) SC 980. In that case the respondent,
                                                                                       _;
    who manufactured medicinal products, had got the word "Navaratna" regis-
    tered as a trade mark. The appellant, who was carrying on the business in
    the preparation of Ayurvedic pharmaceutical products under the name of
H   "Navaratna Kalpa" applied for registration of the words "Navaratna Kalpa"
      CADILA HEAL1H CARE LID. v. CADILA PHARMACEUTICALS LID. [KIRPAL, !.]    755
as a trade mark for his medicinal preparations. The objection of the respond-        A
ent to the proposed registration prevailed. This led to proceedings which
culminated in the appeals to this Court. The observations by this Court on
two aspects are very pertinent. Firstly with regard to the difference between
an action for passing off and action for infringement of trade mark, it
observed at page 990 as follows:
                                                                                     B
        "While an action for passing off is a common law remedy being in
        substance an action for deceit, that is, a passing off by a person of
        his own goods as those of another, that is not the gist of an action
        for infringement. The action for infringement is a statutory remedy
        conferred on the registered proprietor of a registered trade mark for
        the vindication of "the exclusive right to the use of the trade mark
                                                                                     c
        in relation to those goods" (Vide S. 21 of the Act). The use by the
        defendant of the trade mark of the plaintiff is not essential in an action
        for passing off, but is the sine qua non in the case of an action for
        infringement. No doubt, where the evidence in respect of passing off
        consists merely of the _colourable use of a registered trade mark, the       D
        essential features of both the actions might coincide in the sense that
        what would be a colourable imitation of a trade mark in a passing off
        action would also be such in an action for infringement of the same
        trade mark. But there the correspondence between the two ceases. In
        an action for infringement, the plaintiff must, no doubt, make out that      E
        the use of the defendant's mark is likely to deceive, but where the
        similarity between the plaintiffs and the defendant's mark is so close
        either visually, phonetically or otherwise and the court reaches the
        conclusion that there is an imitation, no further evidence is required
        to establish that the plaintiffs rights are violated. Expressed in
        another way, 'if the essential features of the trade mark of the             F
        plaintiff have been adopted by the defendant, the fact that the get-up,
        packing and other writing or marks on the goods or on the packets
        in which he offers his goods for sale show marked differences, or
        indicate clearly a trade origin different from that of the registered
        proprietor of the mark would be immaterial; whereas in the case of           G.
        passing off, the defendant may escape liability if he can show that the
        added matter is sufficient to distinguish his goods from those of the
        plaintiff. "

      Secondly, while dealing with the question of burden of proof in an
action for infringement of trade mark, this Court in Durga Dutt Shanna's case        H
    756                      SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A   (supra) held as under:

            "When once the use by the defendant of the mark which is claimed
            to infringe the plaintiffs mark is shown to be "in the course of lrade'',
            the question whether there has been an infringement is to be decided
            by comparison of the two marks. Where the two marks are identical
B
            no further questions arise; for then the infringement is made out.
            When the two marks are not identical, the plaintiff would have to
            establish that the mark used by the defendant so nearly resembles the
            plaintiffs registered lrade mark as is likely to deceive or cause
            confusion and in relation to. goods in respect of which it is registered    ..
c           (Vide S. 21). A point has sometimes been raised as to whether the
            words "or cause confusion" introduce any element which is not
            already covered by the words "likely to deceive" and it has some
            times been answered by saying that it is merely an extension of the
            earlier test and docs not add very materially to the concept indicated
            by the earlier words "likely to deceive". But this apart, as the question
D
            arises in an action for infringement the onus would be on the plaintiff
            to establish that the !rade mark used by the defendant in the course
            of trade in the goods in respect of which his mark is registered, is
            deceptively similar. This has necessarily to be ascertained by a
            comparison of the two marks - the degree of resemblance which is
E           necessary to exist to cause deception not being capable of definition
            by laying down objective standards. The persons who would be
            deceived are, of course, the purchasers of the goods and it is the
            likelihood of their being deceived that is the subject of consideration.
            The resemblance may be phonetic, visual or in the basic idea
F           represented by the plaintiffs mark. The purpose of the comparison
            is for determining whether the essential features of the plaintiffs !rade
            mark are to be found in that used by the defendant. The identification
            of the essential features of the mark is in essence a question of fact
            and depends on the judgment of the Court based on the evidence led
            before it as regards the usage of the lrade. It should, however, be
G           borne in mind that the object of the enqniry in ultimate analysis is
            whether the mark used by the defendant as a whole is deceptively
            similar to that of the registered mark of the plaintiff."

          Dealing once again with medicinal products, this Court in F. Hoffmarm-
H   La Roche & Co. l.Jd v. Geoffrey Manner & Co. Pvt. l.Jd, (1969) 2 SCC 716
          CADILA HEALTII CARE LTD. v. CADILA PHARMACEUTICALS LTD. [KIRPAL, I.]   757
    had to consider whether the words "Protovit" belonging to the appellant was          A
    similar to the word "Dropovit" of the respondent. This Court, while deciding
1   the test to be applied, observed at page 720 as follows:

            "The test for comparison of the two word marks were formulated by
            Lord Parker in PiGJzotist Co. l.Jd. 's application as follows:
                                                                                         B
                  "You must take the two words. You must judge of them, both
            by their look and by their sound. You must consider the goods to
            which they are to be applied. You must consider the nature and kind
            of customer who would be likely to buy those goods. In fact, you must
            consider all the surrounding circumstances; and you must further
            consider what is likely to happen if each of those trade marks is used
                                                                                         c
            in a normal way as a trade mark for the goods of the respective owners
            of the marks. If, considering all those circumstances, you come to the
            conclusion that there will be a confusion, that is to say, not necessarily
            that one man will be injured and the other will gain illicit benefit. but
            that there will be a confusion in the mind of the public which will          D
            lead to confusion in the goods-then you may refuse the registration,
            or rather you must refuse the registration in that case."

                 It is necessary to apply both the visual and phonetic tests. In
            Aristoc l.Jd. v. Rysta l.Jd. the House of Lords was considering the
            resemblance between the two words" Aristoc" and "Rysta". The view            E
            taken was that considering the way the words were pronounced in
            English, the one was likely to be mistaken for the other. Viscount
            Maugham cited the following passage of Lord Justice Lukmoore in
            the Court of Appeal, which passage, he said, he completely accepted
            as the correct exposition of the law:                                        F

                 "The answer to the question whether the sound of one word
            resembles too nearly the sound of another so as to bring the former
            within the limits of Section 12 of the Trade Marks Act, 1938, must
            nearly always depend on first impression, for obviously a person who
            is familiar with both words will neither be deceived nor confused. It        G
            is the person who only knows the one word and has perhaps an
            imperfect recollection of it who is likely to be deceived or confused.
            Little assistance, therefore, is to be obtained from a meticulous
            comparison of the two words, letter by letter and syllable by syllable,
            pronounced with the clarity to be expected from a teacher of                 H
    758                      SUPREME COURT REPORTS                  (2001] 2 S.C.R.

A            elocution. The Court must be careful to make allowance for imperfect
             recollection and the effect of careless pronunciation and speech on the
             part not only of the person seeking to buy under the trade description,
             but also of the shop assistant niinistering to that person's wants".

                  It is important that the marks must be compared as wholes. It
B            is not right to take a portion of the word and say that because that
             portion of the word differs from the corresponding portion of the
             word in the other case there is no sufficient similarity to cause
             confusion. The true test is whether the totality of the proposed trade
             mark is such that it is likely to cause deception or confusion or
c            mistake in the minds of persons accustomed to the existing trade
             mark. Thus in Lavroma case Lord Johnston said:

                  " ............... we are not bound to scan the words as we would in
             a question of comparatio literarum. It is not a matter for microscopic
             inspection, but to be taken from the general and even casual point of
D            view of a customer walking into a shop."

    On the facts of that case this Court came to the conclusion that taking into
    account all circumstances the words "Protovit" and "Dropovit" were so
    dissimilar that there was no reasonable probability of confusion between the
    words either from visual or phonetic point of view.
E
           Our attention was drawn to a recent judgment of this Court in S.M.
    Dyechem ud. v. Cadbury (India) l.Jd., (2000) 5 SCC 573 where in a passing
    off action, the plaintiff, which was carrying on the business under the mark
    of "Piknik", filed a suit for injunction against the defendant which was using
F   the mark of "Picnic" for ;ome other chocolates sold by it. On the allegation
    that the defendant's mark was deceptively similar, the trial court had issued
    an injunction which was reversed by the High Court. On appeal, the decision
    of the High Court was affirmed. One of the questions, which this Court
    considered, was that for grant of temporary injunction, should the Court go
    by the principle of prima facie case, apart from balance of convenience, or
G   comparative strength of the case of either parties or by finding out if the
    plaintiff has raised a "triable issue". While considering various decisions on
    the point in issue, this Court rightly concluded at page 591 as follows:

             "Therefore, in trade mark matters, it is now necessary to go into the
H            question of "comparable strength" of the cases of either party, apart
      CAD!LA HEALIB CARE LTD. '· CAD!LA PHARMACEUTICALS LTD. [KJRPAL, I.)      759
         from balance of convenience''.                                                 A
       On merits of the case, this Court took note of some English decisions
and observed in Dyechem's case (supra) at page 594 that "where common
marks are included in the rival trade marks, more regard is to be paid to the
parts not common and the proper course is to look at the marks as a whole,
but at the same time not to disregard the parts which are common". This Court           B
sought to apply the principle that dissimilarity in essential features in devices
and composite marks are more important than ·some similarity. This Court,
after considering various decisions referred to hereinabove, observed in
Dyechem's case (supra) at page 596 as follows:

         "Broadly, under our law as seen above, it can be said that stress is           c
         laid down on common features rather than on differences in essential
         features, except for a passing reference to a limited extent in one
         case."

Notwithstanding the aforesaid observations this Court in Dyechem's case
                                                                                        D
(supra) proceeded to observe as follows:

         "It appears to us that this Court did not have occasion to decide, as
         far as we are able to see, an issue where there were also differences
         in essential features nor to consider the extent to which the differences •.
         are to be given importance over similarities. Such a question has
                                                                                        E
         arisen in the present case and that is why we have referred to the
         principles of English Law relating to differences in essential features
         which principles, in our opinion, are equally applicable in our
         country."

      We are unable to agree with the aforesaid observation> in Dyechem's               F
case (supra). As far as this Court is concerned, the decisions in the last four
decades have clearly laid down that what has to be seen in the case of a
passing off action is the similarity between the competing marks and to
determine whether there is likelihood of deception or causing confusion. This
is evident from the decisions of this Court in the cases of National Sewing
Thread Co. l.Jd. 's case (supra), Com Products Refining Company's case
                                                                                        G
(supra), Amritdhara Pharmacy's case (supra), Durga Dutt Sharma's case
(supra), Hoffmann-La Roche & Co. l.Jd. 's case (supra). Having come to the
conclusion, in our opinion incorrectly, that the difference in essential
features is relevant, this Court in Dyechem's case (supra) sought to examine
the difference in the two marks "Piknik" and "Picnic''. It applied three tests,         H
    760                        SUPREME COURT REPORTS                  [2001] 2 S.C.R.

A   they being I) is there any special aspect of the common feature which has
    been copied ? 2) mode in which the parts are put together differently i.e.
    whether dissimilarity of the part or parts is enough to make the whole thing
    dissimilar and 3) whether when there 'are common elements, should one not
    pay more regard to the parts which are not common, while at the same time
    not disregarding the common parts ? In examining the marks, keeping the
B
    aforesaid three tests in mind, it came to the conclusion, seeing the manner
    in which the two words were written and the peculiarity of the script and
    concluded that " the above three dissimilarities have to be given more
    importance than the phonetic similarity or the similarity in the use of the
    word PICNIC for PIKNIK".
c
           With respect, we are unable to agree that the principle of phonetic
    similarity has to be jettisoned when the manner in which the competing
    words are written is different and the conclusion so arrived at is clearly
    contrary to the binding precedent of this Court in Amritdhara's case (supra)
    where the phonetic similarity was applied by judging the two competing
D   marks. Similarly, in Durga Dutt Shanna's case (supra), it was observed that
    "in an action for infringement, the plaintiff must, no doubt, make out that the
    use of the defendant's mark is likely to deceive, but where the similarity
    between the plaintiff's and the defendant's mark is so close either visually,
    phonetically or otherwise and the court reaches the conclusion that there is
E   an imitation, no further evidence is required to establish that the plaintiffs
    rights are violated".

             Lastly, in Dyechem's case (supra), it was observed in para 54 as
    under:

F              "As to scope of a buyer being deceived, in a passing-off action, the
               following principles have to be borne in mind. Lord Romer, L.J. has
               said in Payton & Co. v. Snelling, Lampan:l & Co., (1900) 17 RPC 48
               that it is a misconception to refer to the confusion that can be created
               upon an ignorant customer that the courts ought to think of in these
               cases is the customer who knows the distinguishing characteristics of
G              the plaintiff's goods, those characteristics which distinguish his goods
               from other goods in the market so far as relates to general character-
               istics. If he does not know that, he is not a customer whose views can
               properly be regarded by the Court. (See the cases quoted in N.S.
               Thread & Co. v. Chadwick & Bros., AIR (1948) Mad 481 which was
H              a passing-off action.) In Schweppes Case (1905) 22 RPC 601 (HL)
      CADILA HEALlH CARE LID. v. CAD!LA PHARMACElYTICALS LID. [KIRPAL, J.]   761
         Lord Halsbwy s~id, if a person is so careless that he does not            A
         look and does not treat the label fairly but takes the bottle without
         sufficient consideration and without reading what is written
         very plainly indeed up the face of the label, you cannot say he is
         deceived."

These observations appear to us to he contrary to the decision of this Court       B
in Amritdhara's case (supra) where it was observed that the products will be
purchased by both villagers and townfolk, literate as well as illiterate and the
question has to be approached from the point of view of a man of average
intelligence and imperfect recollection. A trade may relate to goods largely
sold to illiterate or badly educated persons. The purchaser in India cannot be     c
equated with a purchaser of goods in England. While we agree that in trade
mark matters, it is necessary to go into the question of comparable strength,
the decision on merits in Dyechem's case (supra) does not, in our opinion,
lay down correct law and we hold accordingly.

        It will be useful to refer to some decisions of American Courts relating   D
 to medicinal products. In the case of American Cynamid Corporation v.
 Connaught Laboratories Inc., 231 USPQ 128 (2nd Cir. 1986), it was held as
 under:

         ''Exacting judicial scrutiny is required if there is a possibility of     E
         confusion over marks on medicinal products because the potential
         harm may be far more dire than that in confusion over ordinary
         consumer products."

        It may here be noticed that Schedule "If' drugs are those which
  can he sold by the chemist only on the prescription of the Doctor but            F
  Schedule "L" drugs are not sold across the counter but are sold only to
· the hospitals and clinicS. Nevertheless, it is not un-common that because
  of lack of competence or otherwise, mistakes can arise specially where the
  trade marks are deceptively similar. Jn Blansett Pharmaceuticals Co. v.
  Carmick Laboratories Inc., 25 USPQ 2nd, 1473 (TIAB 1993), it was held            G
  as under:

          "Coofusion and mistake is likely, even for prescription drugs pre-
          scribed by doctors and dispensed by pharmacists, where these
          similar goods are marketed under marks which look alike and sound
          alike".                                                                  H
    762                       SUPREME COURT REPORTS                  [2001] 2 S.C.R.
A         In the case of Glenwood Laboratories, Inc. v. American Home Products
    Corp. reported in 173 USPQ 19(1972) 455 F. Reports 2d, 1384(1972), the
    Court of the United State had held that:

             "The fact that confusion as to prescription drugs could produce harm
             a contrast to confusion with respect to non-medicinal products as an
B            additional consideration of the Board as is evident from that portion
             of the opinion in which the Board stated: ... " The products of the
             parties are medicinal and applicant's product is contraindicated for
             the disease for which opposer's product is indicated. It is apparent that
             confusion or mistake in filling a prescription for either product could
c            produce harmful effects. Under such circumstances, it is necessary for
             obvious reasons, to avoid confusion or mistake in the dispensing of
             the pharmaceuticals."

            "The board's view that a higher standard be applied to medicinal
            products finds support in previous decisions of this Court, Clifton v.
D           Plough 341, F.2d 934, 936, 52, CCPA 1045, 1047 (1965) ("It is
            necessary for obvious reasons, to avoid confusion in the dispensing
            of pharmaceuticals"), Campbell Products, Inc. v. John \\'yeth & Bro.
            Inc, 143, F. 2d 977, 979, 31CCPA1217 (1944) it seems to us that
            where ethical goods are sold and careless use is dangerous, greater
E           care should be taken in the use ofregistration of trade marks to assure
            that no harmful confusion results':

          In the case of R.J. Strasenburgh Co. v. Kenwood Laboratories, Inc.
    reported in 106 USPQ 379, as noted in the decision of Morgenstern Chemical
    Company's case (supra), it had been held that:            ·
F
            "Physicians are not immune from confusion or mistake. Further more
            it is common knowledge that many prescriptions are telephoned to the
            pharmacists and others are handwritten, and frequently handwriting
            is not unmistakably legible. These facts enhance the chances of
G           confusion or mistake by the pharmacists in filling the prescription if
            the marks appear too much alike when handwritten or sound too much
            alike when pronounced."

          The drugs have a marked difference in the compositions with com-
    pletely different side effects, the test should be applied strictly as the
H   possibility of harm resulting from any kind of confusion by the consumer can
      CADI!A HEAL111 CARE LTD. '· CADI!A PHARMACEUTICALS LTD. [KIRPAL, J.j   763
have unpleasant if not disastrous results. The courts need to be particularly        A
vigilant where the defendant's drug, of which passing off is alleged, is meant
for curing the same ailment as the plaintiffs medicine but the compositions
are different. The confusion is more likely in such cases and the incorrect
intake of medicine may even result in loss of life or other serious health
problems. In this regard, reference may usefully be made to the case of
                                                                                     B
Glenwood Laboratories, Inc. v. American Home Products Corp., 173 USPQ
19(1972) 455 F.Reports 2d, 1384(1972), where it was held as under:

         "The products of the parties are medicinal and applicant's product is
         contraindicated for the disease for which opposer's product is indi-
         cated. It is apparent that confusion or mistake in filling a prescription   c
         for either product could produce harmful effects. Under such circum-
         stances, it is necessary for obvious reasons, to avoid confusion or
         mistake in the dispensing of the pharmaceuticals."

      It was further submitted on behalf of the appellant that although the
possibility of confusion in a drug being scld across the counter may be higher,      D
the fact that a drug is sold under prescription or only to physicians cannot
by itself be considered a sufficient protection against confusion. The physi-
cians and pharmacists are trained people yet they are not infallible and in
medicines, there can be no provisions for mistake since even a possibility of
mistake may prove to be fatal.                                             '
                                                                                     E

       As far as present cas\' is concerned, although both the drugs are s?ld
under prescription but this fact alone is not sufficient to prevent confusion
which is otherwise likely to occur. In view of the varying infrastructure for
supervision of physicians and pharmacists of medical profession in our
country due to linguistic, urban, semi-urban and rural divide across the             F
country and with high degree of possibility of even accidental negligence,',
strict measurers to prevent any confusion arising from similarity of marks
among medicines are required to be taken.

    Here, it will be useful to refer to the decision of Morgenstern Chemical         G
Company's case (supra) where it has been held as under:

          "[5] In the field of medical products, it is particularly important that
        · great care be taken to prevent any possibility of confusion in the use
          of trade marks. The test as to whether or not there is confusing
          similarity in these products even if prescribed and dispensed only by      H
    764                    SUPREME COURT REPORTS                  (2001] 2 S.C.R.

A         professionally trained individuals does not hinge on whether or not
          the medicines are designed for similar ailments. The rule enunciated
          by Judge Helen in Cole Chemical Co. v. Cole Laboratories, D.C. Mo.
          1954, 118F. Supp. 612, 616, 617, IOI, USPQ 44,47,48, is applicable
          here:

B
          "Plaintiff and defendant are engaged in the sale of medical prepara-
          tions. They arc for ultimate human consfunption or use.* * *They are
          particularly all for ailments of the human body. Confusion in such
          products can have serious consequences for the patient. Confusion in
          medicines must be avoided. "
c
          *    *    *     * *
          "Prevention of confusion and mistakes in medicines is too vital to be
          trifled with''.

D
          The observations made by Assistant Commissioner Leeds of the
          Patent Office in R.J. Strasenburgh Co. v. Kenwood Laboratories, Inc.,
          (1955) 106 USPQ 379, 380 are particularly apt, that

          "Physicians are not immune from confusion or mistake. Further more
E         it is common knowledge that many prescriptions are telephoned to the
          pharmacists and others are handwritten, and frequently handwriting
          is not unmistakably legible. ,These facts enhance the chances of
          confusion or mistake by the pharmacists in filling the prescription if
          the marks appear too much alike when handwritten or sound too much
F         alike when pronounced."

          The defendant concedes that physicians and pharmacists are not
          infallible but urges that the members of these professions are carefully
          trained to detect differences in the characteristics of pharmaceutical
          products. While this is doubtless true it does not open the door to the
G         adoption by manufacturers of medicines of trade marks or names
          which would be confusingly similar to anyone not exercising such
          great care. For physicians and pharmacists  are human and in common
          with the rest of mankind are subject to human frailties. In the field
          of medicinal remedies the courts may not speculate as to whether
H         there is a probability of confusion between similar names. If there is
-   ~
               CADILA HEAL1H CARE LID. '· CADILA PHARMACEUTICALS LID. [KIRPAL, J.)

                  any possibility of such confusion in the case of medicines public
                  policy requires that the use of the confusingly similar name be
                  enjoined (See Lambert Pharmacol l.Jd. v. Bolton Chemical Corpora-
                                                                                      765
                                                                                              A


                  tion DCNY, 1915, 219 F. 325.326."

                In the book titled as McCarthy on Trade Marks, it is observed in the
          footnote at page 23-70 as under:                                                    B

    ~             "Physicians and Pharmacists are knowledgeable in their fields does
                  not mean they are equally knowledgeable as to marks and immune
                  from mistaking one mark from another." (Schering Corp v. Alza Corp.
                  reported in 207 USPQ 504 (ITAB 1980) )
                                                                                              c
                In the case of Syntex Laboratories Inc. v. Nanvich Pharmacal Ca.,
          reported in 169 USPQ !(2nd Cr. 1971), it is observed as under:
    /-.
                   "Stricter standard in order to prevent likelihood of confusion is
                   desirable where involved trade marks are applied to different pre-         D
                   scription pharmaceutical products and where confusion result in
                   physical harm to consuming public."

                 Trade mark is essentially adopted to advertise one's product and to
          make it known to the purchase1. It attempts to portray the nature and, if
    t     possible, the quality of the product and over a period of time the mark may         E
          become popular. It is usually at that stage that other people are tempted to
          pass off their products as that of the original owner of the mark. That is why
          it is said that in a passing off action, the plaintiffs right is "against the
          conduct of the defendant which leads to or is intended or calculated to lead
          to deception. Passing off is said to be a species of unfair trade competition       F
          or of actionable unfair trading by which one person, through deception,
     ~
          attempts to obtain an economic benefit of the reputation which other has
          established for himself in a particular trade or business. The action is regarded
          as an action for deceit." (See Wander l.Jd v. Antox India Pvt i.Jd., (1990)
          suppl. sec    727.
                                                                                              G
                Public interest would support lesser degree of proof showing confusing
          similarity in the case of trade mark in respect of medicinal product as against
    )I.   other non-medicinal products. Drugs are poisons, not sweets. Confusion
          between medicinal products may, therefore, be life threatening, not merely
          inconvenient. Noting the frailty of human nature and the pressures placed by        H
A
     766                      StJ)'REME COURT REPORTS               [200!] 2 S.C.R.
     society on doctors, there should be ~s. many clear indicators as possible to
    distinguish two medicinal prod!!ets from each other. It is not uncommon
    that in hospitals, drugs can be f!lquested verbally and/or under critical/
                                                                                      ·1--
                                                                                             -
    pressure situations. Many patients may be elderly, infirm or illiterate. They
    may not be in a position to differentiate between the medicine prescribed and
    hqught which is ultimately handed over to them. This view finds support
B
    fron{ McCarthy on Trade Marks, 3rd Edition, para 23.12 of which reads as
    under:

             "The tests of confusing similarity are modified when the goods
             involved are medicinal products. Confusion of source or product
c            between medicinal products may produce physically harmful results
             to purchasers and greater protection is required than in the ordinary
             case. If the goods involved are medicinal products each with different
             effects and designed for even subtly different uses, confusion among
             the products caused by similar marks could have disastrous effects.
             For these reasons, it is proper to require a lesser quantum of proof
D
             of confusing similarity for drugs and medicinal preparations. The
             same standard has been applied to medical products such as surgical
             sutures and clavicle splints."

            The decisions of English Courts would be relevant in a country where
E    literacy is high and the marks used are in the language which the purchaser
     can understand. While English cases may be relevant in understanding the
    essential features of trade mark law but when we are dealing with the sale
    of consumer items in India, you have to see and bear in mind the difference
     in situation between England and India. Can English principles apply in their
    entirety in India with no regard to Indian conditions? We think not. In a
F
    country like India where there is no single common language, a large
    percentage of population is illiterate and a small fraction of people know
    English, then to apply the principles of English law regarding dissimilarity
    of the marks or the customer knowing about the distinguishing characteristics
    of the plaintiffs goods seems to over look the ground realities in India. While
G   examining such cases in India, what has to be kept in mind is the purchaser
    of such goods in India who may have absolutely no knowledge of English
    language or of the language in which the trade mark is written and to whom
    different words with slight difference in spellings may sound phonetically the
    same. While dealing with cases relating to passing off, one of the important
H   tests which has to be applied in each case is whether the misrepresentation
                    CADILA HEALTII CARE LID. '· CADILA PHARMACElffiCALS LID. [KIRPAL, J.]   767
:;.,
        ~
              made by the defendant is of such a nature as is likely to cause an ordinary         A
              consumer to confuse one product for another due to similarity of marks and
              other surrounding factors. What is likely to cause confusion would vary from
              case to case. However, the appellants are right in contending that where
                                                                                                  ':·
              medicinal products are involved, the test to be applied for adjudging the
              violation of trade mark law may not be at par with cases involving non-
              medicinal products. A stricter approach should be adopted while applying the
                                                                                                  B
       .,..   test to judge the possibility of confusion of one medicinal product for another
              by the consumer. While confusion in the case of non-medicinal products may
              only cause economic loss to the plaintiff, confusion between the two medici-
              nal products may have disastrous effects on health and in some cases life
              itself. Stringent measures should be adopted specially where medicines are          c
              the medicines of last resort as any confusion in such medicines may be fatal
              or could have disastrous effects. The confusion as to the identity of the

       •      product itself could have dire effects on the public health .

                  Keeping in view the provisions of Section 17-B of the Drugs and
              Cosmetics Act, 1940 which inter alia indicates an imitation or resemblance
                                                                                                  D
              of another drug in a manner likely to deceive being regarded as a spurious
              drug it is but proper that before granting permission to manufacture a drug
              under a brand name the authority under that Act is satisfied that there will
              be no confusion or deception in the market. The authorities should consider
              requiring such an applicant to submit an official search report from the Trade      E
              Mark office pertaining to the trade mark in question which will enable the
              drug authority to arrive at a correct conclusion.

                    Broadly stated in an action for passing off on the basis of unregistered
              trade mark generally for deciding the question of deceptive similarity the
                                                                                                  F
              following factors to be considered:
        ~
                       (a)   The nature of the marks i.e. whether the marks are word marks
                             or label. marks or composite marks, i.e. both words and label
                             works.
                                                                                                  G
                       (b)   The degree of resembleness between the marks, phonetically
                             similar and hence similar in idea.

                       (c)   The nature of the goods in respect of which they are used as
                             trade marks.
                                                                                                  H
    768                       SUPREME COURT REPORTS                [2001] 2 S.C.R.
A             (d)   The similarity in the nature, character and performance of the
                    goods of the rival traders.                                       f.
                                                                                           ...
             (e)    The class of purchasers who are likely to buy the goods bearing
                    the marks they require, on their education and intelligence and
                    a degree of care they are likely to exercise in purchasing and/
B                   or using the goods.

             (f)    The mode of purchasing the goods or placing orders for the
                    goods and

             (g)    Any other surrounding circumstances which may be relevant in
c                   the extent of dissimilarity between the competing marks.

          Weightage to be given to each of the aforesaid factors depends upon
    facts of each case and the same weightage cannot be given to each factor
                                                                                      -~
    in every case.
D         The trial court will now decide the suit keeping in view the observa-
    tions made in this judgment. No order as to costs.

           Appeal is disposed of.

    B.S.                                                      Appeal disposed of.
E                                                                                     -(


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