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Supreme Court of India

KHODAY DISTILLERIES LIMITEDversusTHE SCOTCH WHISKY ASSOCIATION AND OTHERS

Citation
2008 INSC 741
Decided
27 May 2008
Disposal
Appeal(s) allowed

Holding

The Supreme Court held that the respondents’ delay constituted acquiescence and waiver, the mark 'Peter Scot' is deceptively similar and likely to deceive consumers, the Geographical Indication Act does not apply, and the High Court’s application of the test was erroneous, thereby setting aside the lower court’s decision.

Summary

Khoday Distilleries Ltd (now Khoday India Ltd) manufactured whisky under the mark 'Peter Scot' and obtained registration in 1968. The Scotch Whisky Association and two respondents learned of the registration in 1974 but only filed an application for rectification in 1986, alleging that the mark was not distinctive and was likely to deceive consumers into believing it was Scotch whisky. The High Court dismissed the appeal against the Registrar’s rejection of the rectification, holding that delay did not bar the application and that the mark was not deceptively similar. On appeal, the Supreme Court held that the respondents’ fourteen‑year delay amounted to acquiescence and waiver, that the mark 'Peter Scot' is deceptively similar and likely to cause confusion, and that the Geographical Indication Act, 1999 does not apply. Consequently, the Court set aside the High Court judgment and allowed the appeal, confirming the rectification of the register in favour of the appellant.

Issues considered

  • Whether the fourteen‑year delay in filing the rectification application amounts to acquiescence or waiver under equitable principles.
  • Whether Article 137 of the Limitation Act, 1963 applies to proceedings before the Registrar of Trade Marks.
  • Whether the term 'Scot' in the mark 'Peter Scot' makes the mark deceptively similar to Scotch whisky and likely to cause confusion.
  • Whether the Geographical Indication of Goods Act, 1999 is applicable to the dispute.
  • Whether respondent No.1 has locus standi to file an application under Section 56 of the Trade and Merchandise Marks Act, 1958.
  • Whether the correct test for deceptively similar marks was applied by the Registrar and the High Court.

Legislation cited

Subjects

trade mark infringementrectificationdeceptive similarityacquiescencewaiverlimitation periodGeographical Indicationpublic interestlocus standiequitable estoppel

Judgment

                         [2008] 9 S.C.R. 975


              KHODAY DISTILLERIES LIMITED                             A
          (NOW KNOWN AS KHODAY INDIA LIMITED)
                                  v
     THE SCOTCH WHISKY ASSOCIATION AND OTHERS
             (Civil Appeal No. 4179 of 2008)
                           MAY 27, 2008                               8

    [S.B. SINHA AND LOKESHWAR SINGH PANTA, JJ.]

      Trade and Merchandise Marks Act, 1958; Ss. 11, 27, 56
  and 109/Limitation Act, 1963; Article 137:                          c
         Infringement of trade mark - Trade mark 'Peter Scot' -
  Registration of, in favour of appellant/manufacturer in 1968 -
  Application for Rectification filed by respondent in 1974 on
  ground that it contravenes s.11 of 1958 Act - Rejected by
  Registrar, Trade Marks - Affirmed by High Court - Correct- D
, ness of - Held: Application for Rectification was rejected by
  the Registrar, Trade Marks, which is not a Court - Hence, pro-
  visions u/Article 137 of the Limitation Act not applicable -
  Deceptively similar is the principal criteria for consideration
  of the application for registration as a/so for rectification - Re- E
  spondent No. 1 was aware of registration of the marks in question
  through an advertisement issued by the appellant-A notice was
  allegedly issued by the respondents but they did not take any
  further action in the matter - No reason furnished for filing appli-
; cation for rectification so late - Registrar and the High Court both F
  did not pose unto themselves the question as to whether the ap-
  plication for rectification could be dismissed on ground of prin-
  ciple of delay/waiver/acquiescence/abandonment - In a case of
  this nature, principle of waiver applicable - Conduct of parties
  could also be considered as ground for attracting the doctrine of G
  estoppel by acquiescence/waiver/infringement.
       Geographical Indication of Goods Act, 1999 - Ss. 20(2)
  and 26(2) - Applicability of - Held: Not applicable.

                                 975                                  H
    976        SUPREME COURT REPORTS                 [2008] 9 S.C.R.


A        Locus Standi - Held: Respondent No. 1 has no locus
    standi to file an application u/s. 56 of 1958 Act.
       Deceptively similar goods - Tests - Held: Tests to be
  applied in each case are different - look and sound, nature
  and kind of customs, surrounding circumstances, when and
B how a person likely to be considered are relevant consider-
  ation to decide about deceptivity                                        ).




           Doctrines and Principles:
           Doctrine of estoppel - Applicability of
c
           Principle of Waiver and acquiescence - Applicability of
          Appellant, a manufacturer of whisky under the brand
    name of 'Peter Scot', filed an application for registration
    of the trade mark before respondent No.3, the Registrar
D of Trade Marks and Copy Right, which was not opposed
  · by respondent No.1 and the trade mark was registered.
    Respondent Nos. 1 & 2 allegedly came to know about the
    registration of the trade mark in question in favour of the
    appellant in 1974. They filed an application for rectifica-
E tion of the trade mark on the grounds that the mark was
    not distinctive; that it was not capable of distinguishing
    itself as the goods of the appellant; and that the use of
    the mark is likely to deceive or confuse. They have sue-
    ceeded before the Magistrate only on the third ground.
F   Appeal   filed thereagainst was dismissed by the Single            '
    Judge of the High Court. Second appeal dismissed by
    the Division Bench of the High Court. Hence the present
    appeal.
          . The questions which arose for consideration before
G this Court were as to whether the term 'Scot' would itself
  be a sufficient ground to opine that the mark 'Peter Scot'
  is deceptive or confusing, since the onus of proof would             •
  be on the respondents, as to whether they have dis-
  charged the same or not; as to whether the delay in filing
H application for rectification by respondent Nos. 1 and 2
         KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 977
             INDIA LTD.) v. THE SCOTCH WHISKY ASSO.

    would amount to acquiescence and/or waiver; as to A
    whether the delay on the part of respondent Nos. 1 and 2
    in filing the application for rectification would amount to
    acquiescence and/ or waiver; and as to whether respon-
    dent No. 3 as also the Single Judge and the Division Bench
    of the High Court have failed to apply the correct tests B
~
    and, thus, misdirected themselves in law.
          Appellant contended that respondent No. 3 as also
    the High Court committed a serious error insofar as they
    failed to take into consideration that in view of the state-
    ment made in the affidavit affirmed by one Ian Barclay that    c
    the respondents were aware of the infringement of as far
    back in 1974 but as no action was taken in relation thereto
    till 1986, the application for rectification was barred un-
    der the principles of waiver and acquiescence; that the
    trade mark 'Peter Scot' allegedly being evolved of Scot- D
    land cannot be held to be a subject matter of passing off
    as purchasers of the same are discerning; that they are
    aware of the brand which they would be purchasing; that
    rich and wealthy people would only ordinarily purchase
    goods like Scotch Whisky and they being literate cannot E
    possibly be pulled by the word 'Scot" knowing that they
    are purchasing Scotch Whisky, particularly in view of the
    fact that in the label as also in the box, it has categorically
    been mentioned that the product is a 'PRIDE OF INDIA"
)
    and is manufactured at Bangalore in India; and that the F
    Division Bench of the High Court committed a serious
    error in so far as it failed to take into consideration that
    having regard to the provisions contained in Section 26
    of the Geographical Indication of the Goods Act, 1999, the
    rights of trade marks which had been acquired through
                                                                    G
    use in good faith were protected and thereby committed
~   a serious error in not allowing the appellant to raise the
    said contention, on the premise that the same was being
    raised for the first time before it.
         Respondent Nos. 1 and 2 submitted that the findings       H
   978       SUPREME COURT REPORTS                [2008] 9 S.C.R.


A of fact arrived at by the respondent No. 3 and as affirmed
  by the Single Judge and the Division Bench of the High
  Court should not be interfered with as they cannot be
  characterized as extraneous or perverse being based on
  no evidence; that an application for rectification is the
B only remedy in respect of a registered trade mark which
  is likely to deceive or cause confusion for the purpose of        ~


  maintaining the purity of register of trade marks wherefor
  the extended concept of passing off action should be rec-             •
  ognized; that the basic distinction between the trade mark
  infringement   and passing off action is that whereas the
c former flows from    a statutory right, the latter is action in
  tort being in the realm of unfair competition; that Courts
  in India and abroad having consistently protected Scotch
  Whisky, any mark carrying words such as SCOT, Glen and
  Highland should not be allowed to continue; that the ap-
D
  pellant by using its product as Peter Scot, which is an
  Indian Whisky, intended to be seen as a manufacturer of
  Scotch Whisky; that ifthere is a fraud at inception in adop-
  tion of the name, the court should discourage such fraud
  in sternest way; that the delay on the part of the respon-
E dents would not amount to acquiescence or waiver as
  the purpose of filing an application for rectification is to
  maintain the purity of register and public interest; and that
  the provisions of the 1999 Act are not applicable to the
  facts and circumstances of the present case.                      "
F
        Allowing the appeal, tlie Court                                 ~;




       HELD: 1.1 Respondents were well aware that the ap-
  pellant had filed an application for registration. One of the
  questions which was raised before respondent No.3 as
G also before the High Court was as to whether Article 137
  of the Limitation Act, 1963 would apply to the rectification
  proceedings. Keeping in view the decision of this Court
  in the case of Sakur vs. Tanaji, evidently the same has to
  be rejected as the Registrar is not a court. The provisions
H of the 1963 Act will have no application in the instant case.
          KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 979
              INDIA LTD.) v. THE SCOTCH WHISKY ASSO.

     (Paras - 28& 66) [999-C,D, 1017-G,H]                                 A
          Sakur vs. Tanaji AIR (1985) SC 1279 - relied on.
           1.2 What would be the reasonable period in a given
     case would not depend upon the nature of action initiated
     before a statutory authority but also upon the purport and B
     object of the statute. If the reliefs sought for before the
     superior courts are the same which could be sought for in
     a suit, the period of limitation specified for in the Limitation
     Act may be taken to be the criteria for consideration as to
     whether the same should be treated as a reasonable pe-                c
     riod, but not otherwise. (Para 30) [1001-A,B,C]                 1


           State of Madhya Pradesh vs. Bhai/a/ Bhai and others
     (1964) 6 SCR 261 at 271 - held inapplicable.
           1.3 The duty of the Registrar is to maintain the regis-
                                                                            0
     ter. An application for registration has also to be consid-
     ered keeping the public interest in view. What is therefor,
     necessary for the Registrar is to arrive at a conclusion as
     regards registration of mark, is as to whether having re-
     gard to the nature of the mark sought to be registered E
     and the use thereof as also the class of bias, would be
-;
     deceived or confused with the mark registered or not.
 '   An application for rectification and correction of the reg-
     ister may be entertained if any of the grounds specified
     therein exists. (Paras - 37&38) [1002-G,H, 1003-A,B]
                                                                            F
           1.4 The power of the Registrar in terms of Section 56
     of the Trade and Merchandise Marks Act is wide. Sub-
     section (2) of Section 56 of the Act used the word "may"
     at two places. It enables a person aggrieved to file an
     application. It enables the Tribunal to make such order G
     as it may think fit. It may not, therefore, be correct to co·n-··
     tend that under no circumstances the delay or ~cqules~:
                                                                 ...-" .'t•
     cence or waiver or any other principle analogous theretQ·
                                                                i . ' ',,.J
     would apply. (Para - 39 ) [1003-D,E]                      · -· · ·'
    980      SUPREME COURT REPORTS               [2008] 9 S.C.R.


A       1.5 Purity of register as also the public interest would
  be relevant consideration. But, when a discretionary ju-
  risdiction has been conferred on a statutory authority, the
  same although would be required to be considered on
  objective criteria but as a legal principle it cannot be said
B that the delay leading to acquiescence or waiver or aban-
  donment will have no role to play. (Para-40) [1003-F]
                                                                   )-

          Ciba Ltd. Basie Switzerland vs. M. Ramalingam and S.
    Subramaniam trading in the name of South Indian Manufac-
    turing Co., Madura and another AIR 1958 Bombay 56 - re-
c   lied on.
        1.6 It is one thing to say that class or group action
  will receive special attention of the statutory authority vis-
  a-vis a private action. But, in both types of cases, public
  interest should remain uppermost in the mind of the au-
0
  thority. The question which is required to be posed there-
  for would be as to whether the public in general or the
  class of bias would be deceived or be confused if the
  existing mark is allowed to remain on the register. Thus,
  deceptively similar or confusion is the principal criteria
E for determining applications both for registration as also
  for rectification. (Para - 40 ) [1004-B,C]
        2.1 In the affidavit it was affirmed by the respondent
  that they were aware of registration of the mark through
F an advertisement made in a trade mark journal at the in-
  stance of the appellant as also a report. Respondent No.1
  had issued a notice. It also issued a notice in respect of
  an application filed by the appellant for registered propri-
  etors trade mark 'Hogmanay' which led to withdrawal of
G the said application by the appellant before hearing. He
  also affirmed that there are provisional trade mark agen-
  cies about the trade marks advertisements in all the coun-
  tries in classes 32 and 33 which inter alia have British or
  Scottish connotations. (Para-42 ) [1004-F-H, 1005-A]

H
                KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 981
                    INDIA LTD.) v. THE SCOTCH WHISKY ASSO.

--.<
       ~
                 2.2 It is evident that whereas actions had been taken A
           by respondent No.1 against each and every party
           throughout the world whenever a mark evocating Scot-
           land or any other brand which remained in the minds of
           the. buyer of the Scotland had been opposed, the appel-
           lant was singularly left out. They opposed to the registra- B
           tion of the mark and in fact issued a notice. If it had is-
           sued a notice then there is absolutely no reason as to
           why they did not pursue the same. (Para 45) [1007-F,G]
                2.3 If the respondent No. 1 took such actions in re-
           spect of other trade marks 'Hogmanay' and 'Old Angus'        c
           in 1974 and 1979, this Court fails to understand as to why
           a similar action was not taken in relation to Peter Scot.
           {Para-45) [1008-B]

  '             2.4 When action had been taken by the respondent
           No. 1 in so many matters although one of the matters was
                                                                     D
       )
           pending before this Court, the explanation offered ap-



.
           peared to be absolutely hollow, particularly when even
           on its own showing the respondent No. 1 succeeded even
           in the said proceedings. Nothing has been stated by re-
                                                                     E
           spondent Nos. 1 and 2 in the affidavit as to what was the
           occasion to file such an application in 1986 but prompted
           them to wake up after such a long time is beyond
           anybody's comprehension. (Para-47 -48) [1009-C,D,E]
       )        2.5 Once the facts are admitted the legal inference F
           shall ensue. Respondent No. 3 as also the Single Judge
           and the Division Bench of the High Court failed and/ or
           neglected to advert to this aspect of the matter. They did
           not pose unto themselves the question as to whether an
           application for rectification can be dismissed on the G
           ground of principle of delay, acquiescence, waiver or
           abandonment. It is one thing to say that such principles
           can never be applied but it is another thing to say that
           whether they should be applied in a fact situation obtain-
           ing in a particular case or not. If they have any applica-
                                                                        H
    982      SUPREME COURT REPORTS                (2008] 9 S.C.R.   -
A tion, the same should have been considered by the re-
  spondent No. 3 as also by the High Court on their own
  merit. (Para - 49) [1009-F-H, 1010-A]
       2.6 The principles of waiver and acquiescence in a
  case of this nature are applicable. Apart from the ordinary
8 rule of waiver of a right expressly provided for in a case
  of passing off, the court has consistently been noticing
  development of law in this field. (Para - 53) [1011-D]
        Scotch Whiskey Association and another       vs.
                                                       Pravara
c   Sahakar Shakar Karkhana, AIR (1992) Born. 294- referred to.
         2.7 In cases involving equity or justice, conduct of
    the parties has also been considered to be a ground for
    attracting the doctrine of estoppel by acquiescence or
    waiver for infringement. (Para - 56) [1013-C]
D
         Habib Bank Ltd. v. Habib Bank, A. G Zurich, [1980] (1)
    W.L.R. 1265 at 1283-1284 and Taylor Fashions Ltd. v.
    Liverpool Victoria Trustees Co. Ltd. [(Note) [1981] 2 W.L.R.]
    576-referred to.
E        2.8 Delay would be a valid defence where it has
    caused a change in the subject matter and action or
    brought about a situation in which justice cannot be done.
    (Para - 59) [1015-A]
         Mis. Power Control Appliances and others vs. Sumeet
F   Research and Holdings, (1994) 2 SCC 448 and Ramdev
    Food Products (P) Ltd. vs. Arvindbhai Rambhai Patel and
    others (2006) 8 sec 726 - relied on.
       Halsbury's Laws of England, Fourth Edition, Vol. 16 -
G referred to.
       2.9 The doctrine of continuing wrong has nothing to
  do with the refusal on the part of a statutory authority or a
  court of law to exercise its discretionary jurisdiction on
  the ground of latches, acquiescence or waiver. (Para-64)
H [1017-8,C]
                KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 983
-:                  INDIA LTD.) v. THE SCOTCH WHISKY ASSO .
     ...
               Ba/akrishna Sava/ram Pujari Waghmare and others v.          A
           Shree Dhyaneshwar Maharaj Sansthan and others AIR 1959
           SC 798] - referred to.
                 Pfizer Products Inc. v. Rajesh Chopra & Ors. [2007 (35)
           PTC 59 (Del) and Mc Donald's Corporation and Another v.
           Sterling's Mac Fast Food Represented by its Partner John        B
     ""    Mathew [ILR 2007 Karnataka 3346 - referred to.
                Willmott v. Barber [15 Ch. D. 96] - referred to.
                2.10 It is also not a case where a Court has been con-
           ferred power to exercise a suo motu jurisdiction. (Para -       c
           67) (1018-A]
                Bengal Waterproof Limited vs. Bombay Waterproof
           Manufacturing Company and Another (1997) 1 SCC 99] -
           held inapplicable.                                           D
                State of Punjab & Ors. vs. Bhatinda District Coop. Milk
           P Union Ltd. (2007) 2 SCALE 135 - held inapplicable.
                2.11 In the peculiar facts and circumstances of the
           case, this Court is of the opinion that action of the re-
                                                                           E
           spondents is barred under the principles of acquiescence
           and/ or waiver. (Para - 69) [1018-C,D]
                 3.1 The decision of the respondent No. 3 that the re-
     )
           spondent No. 1 has no locus standi to file an application
           under Section 56 of the 1958 Act has attained finality. Lo- F
           cus has been found only in favour of the respondent No.
           2. It comes within the purview of a foreign manufacturer
           whose goods are sold in this country. It indisputably have
           acquired a protectable goodwill in his trade name or trade-
           marks. There will then be the question, which in principle G
           would involve pure question of fact, is whether the good-
           will is that of the foreign manufacturer or the importer.
           (Para -73) [1019-D,E]
  ~               Law of Trade Marks and Trade Names Fourteenth Eok
 r-
           ti on, para 15-067, page 456 by Kerly - referred to.     H
    984      SUPREME COURT REPORTS               [2008] 9 S.C.R.


A       3.2 The tests which are required to be applied in each
  case would be different. Each word must be taken sepa-
  rately. They should be judged by their look and by their
  sound. Must consider th~ goods to which they are to be
  applied. Nature and kind of customers who would likely
B to buy goods must also be considered. Surrounding cir-
  cumstances play an important factor. What would likely           :..
  to happen if each of those trade marks is used in a nor-
  mal way as a trade mark of the goods of the respective
  owners of the marks would also be a relevant factor. Thus,
C when and how a person would likely to be confused is a
  very relevant consideration. (Para - 83) [1031-E,F,G]
         Pianotist Co.' Application, Re, (1906) 23 RPC 774 - re-
    ferred to.
        3.3 Where the class of buyers is quite educated and
0
  rich, the test to be applied is different from the one where
  the product would be purchased by the villagers, illiter-
  ate and poor. Ordinarily, again they would purchase alco-
  holic beverages by their brand name. When, however, the
  product is to be purchased both by villagers and town
E people, the test of a prudent man would necessary be
  applied. It may be true that the tests which are to be ap-
  plied in a country like India may be different from the tests
  either in a country of England, United Sates of America or
  Australia. (Para-84) [1031-H, 1032-A,B]
F
        Cadila Health Care Ltd. v. Cadila Pharmaceuticals Ltd.
  (2001) 5 sec 73 - referred to.
       Carew Phipson Limited v. Deejay Distilleries Pvt. Ltd.,
  AIR 1994 Born. 231 and Diageo North America, Inc. and an-
G other v. Shiva Distilleries Ltd. 143 (2007) DLT 321 - referred
  to.
       Scotch Whisky Association v. Marton De Witt (2008) FCA
  73; Cooper Engineering Co. Pty. Ltd. v Sigmund Pumps Ltd.
H (1952) HCA 15; The Scotch Whisky Association v. Majestic               ·-
                KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 985
                    INDIA LTD.) v. THE SCOTCH WHISKY ASSO.
      ).
           Distilling Company 958 F.2d 594 and Champagne Louis           A
           Roederer, S.A. v. Delicato Vineyards, 148 F. 3d 1373 - re-
           ferred to.
                4. This Court is concerned with the class of buyer
           who supposed to know the value of money, the quality
           and content of Scotch Whisky. They are supposed to be B
           aware of the difference of the process of manufacture,
           the place of manufacture and their origin. Respondent
           No.3, the Single Judge as also the Division Bench of the
           High Court, therefore, failed to notice the distinction,
           which is real and otherwise borne out from the precedents c
           operating in the field. Had these tests been applied the
           matter might have been different. In a given case prob-
           ably, this Court would not have interfered but in the in-
           stant case it intend to do so only because wrong tests
           applied led to a wrong result. So far as the applicability of D
           the Geographical Indication of the Goods Act 1999 is con-
           cerned, having regard to the provisions of Sections 20(2)
           and 26(2), this Court is of the opinion that the 1999 Act
           will have no application. (Paras-88-89) [1037-C-F]
                 Cadila Health Care Ltd. v. Cadila Pharmaceuticals Ltd., E
           (2001) 5 sec 73 - referred to.
                Bollinger, J. and Others v. Costa Brava Wine Coy., Ld.
           (1960) 1 RPC 16; Mayor of Bradford v. Pickles 1895 AC
      )
           587and J. Bollinger and Others v. The Costa Brava Wine        F
           Company Limited 1961 (5) RPC 116 - referred to.
                Law of Trade Marks and Trade Names, Thirteenth Edi-
           tion pg. 600 by Kerly - referred to.
                CIVILAPPELLATE JURISDICTION: Civil Appeal No. 4179
                                                                   G
           of 2008
      •         From the final Judgment and Order dated 12/10/2007 of


/
    ....   the High Court of Judicature at Madras in T.M.S.A. No. 2 of
           1999
                                                                         H
    986       SUPREME COURT REPORTS                 [2008] 9 S.C.R.


A         R.F. Nariman, Lakshmi Narayana, Sunder Srinivas, Gopal
    Jain, Ajay Bhargava, Vanita Bhargava, Amit Verma, Giridharan
    P. and Nupur Mukherjee (for Mis. Khaitan & Co.) for the Appel-
    fant.

          Ashok H. Desai, Zubin Morris, Shruti Chanduary, Maneka
B   Guruswamy, Mamta Tiwari, Swati Sinha and Jayasree Singh
    (for Mis. Fox Manda! & Co.) for the Respondents.

          The Judgment of the Court was delivered by
          S.B. SINHA, J. 1. Leave granted.
c
        2. This appeal by special leave is directed against the
  judgment and order dated 121h October, 2007 passed by a Di-
  vision Bench of the High Court of Judicature at Madras in Trade
  Mark Second Appeal (TMSA) No. 2 of 1998 affirming the judg-
  ment and order dated 251h September, 1998 passed in TM.A.
D
  No.3 of 1989 whereby and whereunder an appeal preferred by
  the appellant herein under Section 109 of the Trade and Mer-
  chandise Marks Act, 1958 arising out of an order dated 121h
  May, 1979 by respondent No.3 was dismissed.

E         3. Appellant is a company incorporated under the Com-
    panies Act, 1956. It manufactures whisky under the mark 'Pe-
    ter Scot'. Manufacture of the said product allegedly was started
    by the company in May, 1968. An application was filed by it for
    registration of its mark before the respondent No.3. Appellant
F   was informed that its application was accepted and allowed to
    proceed with the advertisement, subject to the condition that
    the mark would be treated as associated with Reg. T.M.
    No.249226-B.
        4. A proceeding was initiated as regards registration of
G the trade mark. No opposition was filed by the respondent.
  Only one Mis. Mohan Meakins filed an opposition. The said
  trade mark was registered.
                                                                       •
         5. Respondent Nos. 1 and 2 came to know of the                ~

    appellant's mark on or about 201h September, 1974. They filed          ~

H
                 KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 987
                INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J)

           an application for rectification of the said trade mark on 21st      A
           April, 1986. We may also notice that a suit for passing off has
           also been filed by the 1st respondent and others in the Bombay
           High Court being C.S. No. 1729of1987, which is stated to be
           still pending.
                 6. Appellant having been called upon showing its cause,        B
           by way of an affidavit affirmed by one Mr. Petern Warren ex-
           plaining the manner in which the word 'Peter Scot' was coined,
           stating :-
                 "While I was employed in Khoday, the whisky we produced c
                 was sold under at !east two marks, namely RED KNIGHT
                 and PETER SCOT. The brand name 'Peter Scot' was
                 coined primarily with my father in mind i.e. using his
                 forename, 'Peter'', and his nationality, 'Scot'. Another factor
                 behind the coining of this brand name was the
                                                                                 D
     ")"
                 internationally known British explorer, Captain Scott, and
                 his son Peter Scott, who is widely known as an artist,
                 naturalist and Chairman of the World Wildlife Fund.
                 Although the name 'Scott' is spelt with two 't's, it is
                 phonetically the same as 'Scot'.
                                                                                 E
                 7. Before the 3rd respondent, respondents 1 and 2 filed
           affidavits affirmed by 20 different persons in support of their
           application for modification. One of the affidavits to which, we
           would advert to a little later was affirmed by Ian Barclay, who is
     )
           an in-house Solicitor of the said. respondents.                       F
                8. Several issues were framed by the 3rd respondent in
           the said proceedings which were as under -
                "(1) Whether the applicants are "persons aggrieved"
                     under Section 56;
                                                                               G
                (2)   Whether the Application for rectification is not
,.
                      maintainable due to any mis-joinder of Applicants;
                (3)   Whether the impugned mark was not distinctive of
                      the goods of the registered proprietors at the
                                                                                H
    988         SUPREME COURT REPORTS                 [2008] 9 S.C.R.


A               commencement of the rectification proceedings;
          (4)   Whether the impugned registration contravenes
                Section 11 at the commencement of rectification
                proceedings; and

B         (5)   Whether the mark is liable to be rectified and if so,
                in what manner."

        9. While opining thatthe 1'1 respondent has no locus standi
  to maintain the said application for rectification, it upheld the
  locus standi of the 2"d respondent. As regards Issue No.2 is
C concerned, it held that the mis-joinder of the applicants is not
  fatal. Issue No.3 which was to the effect that whether the im-
  pugned mark was not distinctive of the goods of the registered
  proprietors at the commencement of the rectification proceed-
  ings, it was answered in favour of the appellant.
D
            10. Issue No.4 which primarily concern us was discussed
    by the 3rc1 respondent at some details. It was held that the mark
    has been used deceptively for long time and, although there is
    also unexplainable and inexcusable delay on the part of the re-
E   spondents in filing the rectification application, the registered
    proprietors failed to file any evidence nor did they raise their
    little finger to rebut the evidence filed by the applicants/respon-
    dents. The plea of acquiescence/delay raised by the appellant
    was negatived on the ground that the plea of deceptive ele-
    ment in the impugned mark having neither been displaced nor
F   rebutted by evidence on the part of the registered proprietors,
    the pleas of delay and acquiescence cannot be allowed in favour
    of the registered proprietors.
        11. On the affidavit evidence filed on behalf of the respon-
G dents, respondent No.3, although opined, that the same was
  not satisfactory but held the respondents' plea that the impugned
  registration contravenes Section 11 of the Act, stating :-
          "Nonetheless, the evidence gives an impression that some
          customers are being persuaded into thinking that PETER
H         SCOT brand Whisky is also a Scotch Whisky. This is on
               KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 989
              !NOIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

               account of the poresence of two factors, namely- (1) the       A
               presence of the word Scot in the PETER SCOT mark and
               (2) the presence of some slogan on the Whisky bottles
               under PETER SCOT brand. Unfortunately, there is
               absolutely no evidence whatever from the registered
               proprietors to assail or counteract or rebut the Applicants'   8
               evidence. In the absence of any material or evidence in
               rebuttal or reply from the registered proprietors, the
               evidence of Applicants stands unquestioned, unrebutted,
...            unassailed and even unmitigated and I have no other go
               except to receive the voluminous affidavit and                 c
               documentary evidence filed by Applicants on its face
               value."
                 12. On the aforementioned premise, the application for
          rectification was allowed.
                                                                              D
                13. An appeal was preferred thereagainst by the appel-
      l
          lant before the High Court in terms of Section 109 of the Act.
               14. A learned Single Judge of the High Court dismissed
          the said appeal. As regards the plea of acquiescence it was
          held:-                                                              E
               'The acquiescence if it is to be made a ground for declining
               to rectify, must be of such a character as to establish
               gross-negligence on the part of the applicant or deliberate
      )
               inaction which had regulated in the appellant incurring
               substantial expenditure or being misled into the belief that   F
               the respondents though entitled to, had deliberately
               refrained from taking any action and were unmindful of the
               use of the mark by the person in whose name it was
               registered.
                                                                              G
               The facts of this case are not such as to warrant the
               conclusion that there has been acquiescence."
               15. Noticing that the appellant had neither adduced any
          evidence nor cross-examined the deponents of the affidavits, it
          was held:-                                                          H
    990       SUPREME COURT REPORTS                    [2008] 9 S.C.R.

                                                                          -'
A         "It is unfortunate that the appellant had chosen to refrain
          from placing any material before the authority to refuse
          the claim for rectification. Apparently, appellant did not
          have great faith in the validity of the registration and did
          not consider it worthwhile even to cross-examine the
B         witnesses who had filed the affidavits in support of the
          application for rectification. It is evident that adoption of    I-

          the mark 'Peter scot' by the appellant was for the reasons
          mentioned in the.affidavit of Peter Jeffery Warren. The
          mark was adopted apparently with a view to take
c         advantage of the good will associated with Scotch whisky
          by using the word "Scot" as part of the trade mark for the
          whisky manufactured by the appellant."
          16. As regards the quality of the affidavits it was held :-
          "The criticism leveled against the deponents of some of
D
          the affidavits filed by the respondents as evidence though           1

          justified to some extent does not help the appellant to
          avoid rectification. The statutory standard is not the actual
          confusion and deception but likelihood thereof. The term
          'Scot' when used in association with whisky of non-Scottish
E         origin is inherently capable of and is likely to cause
          confusion and deception."
          17. Feeling aggrieved, an intra court appeal was preferred
    thereagainst by the appellant. A Division Bench of the High                    ~


F   Court, as noticed hereinbefore, dismissed the said appeal. The
    Division Bench noticed at some length the submissions made
    by the parties to inter alia hold :-
          "We have carefully considered the abovesaid submissions
          made by the counsel on either side. In our considered
G         view, the use of the device "Lion Rampant" and the
          abovesaid description especially the description "Distilled                  .
          from the Finest Malt and Blended with the Choicest
          Whiskeys by Scotch Experts under Government
          Supervision" is definitely intended to lead the consumers
H         to believe that the whiskey manufactured by the appellant
                        KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 991
                       INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

                        is scotch whiskey. Though specific averments as above          A
               "
                        said have been made in the affidavit on Ian Barclay, the
                        same have not been rebutted by the appellant by adducing
                        rebuttal evidence. The appellant has also not chosen to
                        cross-examine Ian Barclay on the averments contained in
                        the affidavit. Therefore, we are of the considered view that   B
                        both the third respondent and the learned single Judge
           ..           have considered all the relevant materials available on
                        record and have exercised their discretion properly and
                        as such we do not find any reason to interfere with the
                      1 judgment of the learned single Judge."
                                                                                       c
                        18. Mr. R. F. Nariman, learned senior counsel appearing
                   on behalf of the appellant, submitted :-

                        1.   Respondent No. 3 as also the High Court committed
                             a serious error insofar as they failed to take into
                                                                                       D
                             consideration that in view of the statement made in
               ~
                             the affidavit affirmed by Ian Barclay that the
                             respondents were aware of infringement of marked
                             as far back in 1974 but as no action was taken in
                             relation thereto till 1986, the application for
                             rectification was barred under the principles of waiver   E
                             and acquiescence.
                        2.   Long delay of 14 years caused in filing the said
                             application for rectification should have been held to
           J                 be fatal having regard to the fact that the same caused   F
                             immense prejudice to the appellant as in the
                             meantime, the sale of the appellant had gone many
                             folds.
                        3.   Acquiescence on the part of the respondents would
                             amount to waiver, if not abandonment, of their right      G
                             as any order passed for rectification of the mark
    ....


-
                             being unconscionable and inequitable, the same
                             should not have been allowed.
                       4.    The word 'Peter Scot' allegedly being evolved of
                                                                                       H
    992        SUPREME COURT REPORTS                   [2008] 9 S.C.R.


A              Scotland cannot be held to be a subject matter of          •
               passing off as :-
               a)   Purchasers of the same are discerning;
               b)   They are aware of the brand which they would
B                   be purchasing ;                                                   •
               c)   Rich and wealthy people would only ordinarily         ).


                    purchase goods like Scotch \Nhisky and they
                    being literate cannot possibly be pulled by the
                    word 'Scot" knowing that they are purchasing
c                   Scotch Whisky, particularly in view of the fact
                    that in the label as also in the box, it has
                    categorically been mentioned that the product
                    is a 'PRIDE OF INDIA" and is manufactured at
                    Bangalore in India;
D
          5.   The Division Bench committed a serious error insofar
               it failed to take into consideration the aforementioned
               arguments of the appellant, although categorically
               noticed by it, so far as if the label is to be looked by
               in its entirety, the emblem of Rampant Lion with the
E              words 'Distilled from the Finest Malt and Blended
               with the Choicest Whiskies by Scotch Experts under
               Government Supervision' must be read with the word
               "PRIDE OF INDIA" and the names of the appellant
               and the fact that it was manufactured at Bangalore.             4
F
          6.   The Division Bench of the High Court committed a                        ,;-~-




               serious error in so far as it failed to take into
               consideration that having regard to the provisions
               contained in Section 26 of the Geographical
               Indication of the Goods Act, 1999 (for short "the 1999
G
               Act"), the rights of trade marks which had been
               acquired through use in good faith were protected                   ... f--



H
               and thereby committed a serious error in not allowing
               the appellant to raise the said contention, on the
               premise that the same was being raised for the first
                                                                                      -
          KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 993
         INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

..                time before it.                                             A

           19. Mr. Ashok H. Desai, learned Senior Counsel appear-
     ing on behalf of the respondent Nos. 1 and 2, on the other hand
     submitted :-

          (i)     The findings of fact arrived at by the respondent No.       B
                  3 and as affirmed by the learned Single Judge and
                  the Division Bench of the High Court should not be
                  interfered with as they cannot be characterized as
                  extraneous or perverse being based on no evidence.

          (ii)    An application for rectification is the only remedy in      c
                  respect of a registered trade mark which is likely to
                  deceive or cause confusion for the purpose of
                  maintaining the purity of register of trade marks
                  wherefor the extended concept of passing off action
                  should be recognized.                                       D

          (iii)   The basic distinction between the trade mark
                  infringement and passing off action is that whereas
                  the former flows from a statutory right, the latter is
                  action in tort being in the realm of unfair competition.
                                                                              E
          (iv)    Courts in India and abroad having consistently
                  protected Scotch Whisky, any mark carrying words
                  such as SCOT, Glen and Highland should not be
                  allowed to continue. Appellant by using its product
                  as Peter Scot, which is an Indian Whisky, intended          F
                  to be seen as a manufacturer of Scotch Whisky, as
                  would be evident from the affidavit of Mr. Peter J.
                  Warren.
          (v)     If there is a fraud at inception in adoption of the name,
                  the court should discourage such fraud in sternest          G
                  way. It is not correct to contend that the delay, if any,
                  on the part of the respondents would amount to
                  acquiescence or waiver as the purpose of filing an
                  application for rectification is to maintain the purity
                  of register and public interest.                            H
    994        SUPREME COURT REPORTS                   [2008] 9 S.C.R.


A         (vi) There is significant evidence in the present case as       ..
               regards confusion concerning whisky bearing the
               name of Peter Scot which having not been
               controverted or rebutted would clearly go to show
               that any ordinary consumer would tend to believe
B              that Peter Scot is a Scotch and not an Indian Whisky.
          (vii) The label used by the appellant clearly suggests that
                it is a Scotch Whisky and not of Indian origin.
          (viii) The provisions of the 1999 Act are not applicable to
c                the facts and circumstances of the present case.
          20. Before adverting to the rival contentions we may no-
    tice some of the provisions of the Act.
         Sections 2(1 )(d) ; 11, 27(2); 56 and 109 of the Act read as
    under:
D
          "2- Definitions and interpretation-(1) In this Act, unless
          the context otherwise requires,-
          (a) to (c) ......
E         (d) "deceptively similar'':-A mark shall be deemed to be
          deceptively similar to another mark if it so nearly resembles
          that other mark as to be likely to deceive or cause
          confusion;
          11 - Prohibition of registration of certain marks-A
F         mark-
          (a) the use of which would be likely to deceive or cause
          confusion; or
          (b) the use of which would be contrary to any law for the
G         time being in force; or
          (c) which comprises or contains scandalous or obscene
          matter; or
          (d) which comprises or contains any matter likely to hurt
H         the religious susceptibilities of any class or section of the
             KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 995
            INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

            citizens of India; or                                           A
     •
            (e) which would otherwise be disentitled to protection in a
            court,
            shall not be registered as a trade mark.
            27 - No action for infringement of unregistered trade           i3
            mark.-
      ...
            (1)
            (2) Nothing in this Act shall be deemed to affect rights of
            action against any person for passing off goods as the          c
            goods of another person or the remedies in respect thereof.
            56 - Power to cancel or vary registration and to rectify
            the register.-(1) On application made in the prescribed
            manner to a High Court or to the Registrar by any person
                                                                            D
            aggrieved, the tribunal may make such order as it may
            think fit for cancelling or varying the registration of a trade
      1
            mark on the ground of any contravention, or failure to
            observe a condition entered on the register in relation
.
,
            thereto .
                                                                            E
            (2) Any person aggrieved by the absence or omission
            from the register of any entry, or by any entry made in the
            register without sufficient cause, or by any entry wrongly
            remaining on the register, or by any error of defect in any
            entry in the ' register, may apply in the prescribed manner F
      .>    to a High Court or to the Registrar, and the tribunal may
            make such order for making, expunging or varying the
            entry as it may think fit.
            (3) The tribunal may in any proceeding under this section
            decide any question that may be necessary or expedient G
            to decide in connection with the rectification of the register.
    ...     (4) The tribunal, of its own motion, may, after giving notice
            in the prescribed manner to the parties concerned and'
            after giving them an opportunity of being heard, make any
                                                                            H
    996       SUPREME COURT REPORTS                     [2008] 9 S.C.R.

                                                                                      ••
A         order referred to in sub-section (1) or sub-section (2).         .
          (5) Any order of the High Court rectifying the register shall
          direct that notice of the rectification shall be served upon
          the Registrar in the prescribed manner who shall upon
          receipt of such notice rectify the register accordingly.
B
          (6) The power to rectify the register conferred by this
          section shall include the power to remove a trade mark           •
          registered in PartAofthe register to Part B of the register.

          109 -Appeals.-(1) No appeal shall lie from any decision,
c         order or direction made or issued under this Act by the
          Central Government or from any act or order of the
          Registrar for the purpose of giving effect to any such
          decision, order or direction.
          (2) Save as otherwise expressly provided in sub-section
D
          (1) or in any other provision of this Act, an appeal shall lie
          to the High Court within the prescribed period from any
          order or decision of the Registrar under this Act or the
          rules made thereunder.
                                                                                      .....
E         (3) Every such appeal shall be preferred by petition in
          writing and shall be in such form and shall contain such
          particulars as may be prescribed.

          (4) Every such appeal shall be heard by a single Judge of
          the High Court:
F
          Provided that any such Judge may, if he so thinks fit, refer
          the appeal at any stage of the proceeding to a Bench of
          the High Court.
          (5) Where an appeal is heard by a single Judge, a further                     '
G         appeal shall lie to a Bench of the High Court.
          (6) The High Court in disposing of an appeal under this
                                                                               ,...
          section shall have the power to make any order which the
          Registrar could make under this Act.
H         (7) In an appeal by an applicant for registration against a
                           KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 997
                          INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
iii;"   .    ,..
         ...              decision of the Registrar under section 17 o.r section 18          A
        -~
                          or section 21, it shall not be open, save with the express
                          permission of the court, to the Registrar or any party
                          opposing the appeal to advance grounds other than those
                          recorded in lhe said decision or advanced by the party in
                          the proceedings before the Registrar, as the case may              B
                          be, and where any such additional grounds are advanced,
                          the applicant for registration may, on giving notice in the
                          prescribed manner, withdraw his application without being
                          liable to pay the costs of the Registrar or the parties
                          opposing his application.                                          c
                          (8) Subject to the provisions of this Act and of the rules
                          made thereunder, the provisions of the Code of Civil
                          procedure, 1908 (5of1908), shall apply to appeals before
                          a High Court under this Act."
                                                                                             D
               ~           21. Although a large number of issues have been raised
             '       by the learned counsel for the parties, we are of the opinion that
                     the principal issues which arise for our consideration are:
                           (i)   Whether the delay on the part of the respondent Nos.
                                 1 and 2 in filing the application for rectification would   E
                                 amount to acquiescence and/ or waiver?

                          (ii)   Whether the respondent No. 3 as also the learned
                                 Single Judge and the Division Bench of the High
               i                 Court have failed to apply the correct tests and, thus,
                                 misdirected themselves in law.                              F

                            22. It is not in dispute that the appellant manufactures whisky
                     under the brand name of 'Peter Scot'. The box of the carton
                     contains the emblem of 'Rampant Lion'. It is a malt whisky. On
                     one side of the box it is stated "PRIDE OF INDIA" and on the
 ,                                                                                          G
  '                  other "KHODAY DISTILLERIES PRIVATE LIMITED". Apart from
                     the said information on the right hand side of the label it is stated
             " ...   'Distilled from the Finest Malt and Blended with the Choicest
                     Whiskies by Scotch Experts under Government Supervision'
                          23. In terms of Section 56 of the Act, the Registrar exer-         H
    998        SUPREME COURT REPORTS                   [2008] 9 S.C.R.

                                                                            'I
A cises a quasi judicial power wherefor he has to take into con-                 •
  sideration the provisions of Sections 31 and 21 of the Act. A
  presumption can be raised in terms of Section 31 in all the le-
                                                                                 "'
  gal proceedings that the trade mark is valid. The jurisdiction
  can be invoked if the mark is not distinctive or the mark used
B falls under any of the clause envisaged in Sections 32 of the
  Act. Furthermore if a mark had remained in existence for 7 years
  or more from the date of registration, it would be presumed to
  be valid, unless :-
          a)   It had been obtained by fraud.
c
          b)   It is contrary to Section 11 ; and
          c)   The mark had not become distinctive.
        24. In this case no plea of fraud has been raised. Regis-
  trar held in favour of the appellant that the mark had not be-
D
  come distinctive. The respondents' case is based on the                  ~

  premise that the same was contrary to Section 11 of the Act.
          25. In support of their application, the respondents raised
    the following grounds:-
E
          1)   The mark is not distinctive.
          2)   It was not capable of distinguishing itself as the goods
               of the appellant.
          3)   The use of the mark is likely to deceive or confuse.         ·1
F
          4)   Non-user of the mark.
         They have succeeded before the learned Magistrate only
    on the third ground.

G          26. The principal question which arises for consideration
    is as to whether the term 'Scot' would itself be a sufficient ground
    to opine that the mark 'Peter Scot' is deceptive or confusing.
    Indisputably the onus of proof would be open the respondents.          ...
    The question arises is as to whether they have discharged the
    same or not.
H
         KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 999
        INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA,.!.]

         RE: ISSUE NO. 1                                                  A
          27. Ian Barclay is admittedly the in-house Solicitor of the
    respondents. They have not only been filing actions against sev-
    eral persons infringing the said mark in India but also in several
    other countries like Australia and United Sates of America. Ian
    Barclay in his affidavit stated :-                                    B

         "The first applicant received notice of the advertisement
         of the said mark PETER SCOT in the Trade Mark Journal
         when it received a routine report from 'Wildbore and
         Gibbons dated 20th September, 1974. Regrettably, the             c
         first Applicant did not lodge opposition with the time
         allowed ... "
          28. Respondents, therefore, were well aware that the ap-
    pellant had filed an application for registration. One of the ques-
    tions which was raised before respondent No.3 as also before          D
    the High Court was as to whether Article 137 of the Limitation
    Act, 1963 would apply to the rectification proceedings. Keep-
    ing in view the decision of this Court in Sakur v. Tanaji [AIR
    1985 SC 1279], evidently the same has to be rejected as the
    Registrar is not a court.                                             E
         29. The submission of Mr. Nariman, however, is that the
    period of three years provided for should be taken to be the
    upper limit as an equitable jurisdiction is to be invoked. Our
'
;   attention in this behalf has been drawn to the decision of this
    Court in State of Madhya Pradesh v. Bhailal Bhai and others,          F
    [1964 (6) SCR 261 at 271] wherein it was held :-
         "It was necessary for the High Court to consider this
         question of delay before any order for refund was made.
         It does not appear however that any attention was paid to G
         this question. In making the orders for refund in each of
         these cases the High Court merely said this:
               "The present case is governed by Bhailal Bhai case.
               Learned Government Advocate formally raised the
               question of the remedy open to the petitioner for          H
    1000       SUPREME COURT REPORTS                   [2008] 9 S.C.R.


A
                                                                           ";
                refund of tax in order to keep the point open in the
                Supreme Court. We accordingly allow this petition
                and issue a writ directing the opponents to refund to
                the applicant firm the amount of tax collected from it
                during the above mentioned period."
B          The learned Judges appear to have failed to notice that
           the delay in these petitions was more than the delay in the
           petition made in Bhailal Bhai case out of which Civil
           Appeal No. 362 of 62 has arisen. On behalf of the
           respondents-petitioners in these appeals (CAs Nos. 861
c          to 867 of 1962) Mr Andley has argued that the delay in
           these cases even is not such as would justify refusal of the
           order for refund. We argued that assuming that the remedy
           of recovery by action in a Civil Court stood barred on the
           date these applications were made that would be no reason
D          to refuse relief under Article 226 of the Constitution.         i.
           Learned counsel is right in his submission that the .            r

           provisions of the Limitation Act do not as such apply to the
           granting of relief under Art 226. It appears to us however
           that the maximum period fixed by the legislature as the
E          time within which the relief by a suit in a Civil Court must
           be brought may ordinarily be taken to be a reasonable
           standard by which delay in seeking remedy under Article
           226 can be measured. The court may consider the delay
           unreasonable even if it is less than the period of limitation    1

F          prescribed for a civil action for the remedy but where the
           delay is more than this period, it will almost always be
           proper for the court to hold that it is unreasonable. The
           period of limitation prescribed for recovery of money paid
           by mistake under the Limitation Act is three years from the
           date when the mistake is known. If the mistake was known
G
           in these cases on or shortly after January 17, 1956 the
           delay in making these applications should be considered
           unreasonable. If, on the other hand, as Mr Andley seems
           to argue, that the mistake discovered much later this would
           be a controversial fact which cannot conveniently be
H
                       KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1001
y                    INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

'                     decided in proceedings. In either view of the matter we        A
                      are of opinion the orders for refund made by the High
                      Court in these seven cases cannot be sustained."
                        30. We are unable to accept this submission. What would
                 be the reasonable period in a given case would not depend
                 upon the nature of action initiated before a statutory authority B
                 but also upon the purport and object of the statute. If the reliefs
                 sought for before the superior courts are the same which could
                 be sought for in a suit, the period of limitation specified for in
                 the Limitation Act may be taken to be the criteria for consider-
                 ation as to whether the same should be treated as a reason- c
                 able period, but not otherwise. In Bhai/al Bhai and others (su-
                 pra) a writ petition was filed for refund of the tax which was le-
                 gaily collected. It was essentially a money claim and in that con-
                 text the aforementioned observations were made.
        ;                                                                             D
    ~                   31. It was next contended that the appellant suffered a great
                 prejudice by reason of delay as during the said period of 18
                 years the sales figures had gone up. Our attention has been
                 drawn to a chart filed before the learned Single Judge on 5th
                 July, 1988. Such a stand apparently had not been taken before
                 the respondent No.1. No application appears to have been E
                 filed in terms of Order 41 Rule 2Tof the Code of Procedure or
                 principles analogous thereto nor the learned Single Judge ap-
        i
                 pears to have permitted them to produce additional evidepce
        '        before it. The sales figures as contained in the said chart, there-
                  fore, cannot be taken into consideration.                           F
                         32. We would, however, assume that such a delay ex fa-
                 eie causes prejudice as a manufacturer of a popular brand. It
                 must have arranged its affairs in such a manner so that it may
                 not have to withdraw the brand or the mark after it gains popu-
                                                                                 G
                 larity.
    t
            ..         33. Respondent No. 3 as also the High Court refused to
                 entertain the plea of delay leading to application of the prin-
                 ciples of estoppel and/ or waiver only on the premise that the
                 appellant is guilty of adopting a mark which is deceptively simi-   H
                                                                                   I
    1002      SUPREME COURT REPORTS                     [2008] 9 S.C.R.


A   lar and/ or causes confusion.

          34. Contention raised before us by Mr. Desai is that hav-
    ing regard to the provisions of the Act, no application for rectifi-
    cation should be rejected on the ground of delay.
B         35. The said contention is based on the premise that Sec-
    tion 11 of the Act provides for a prohibition of registration of
    certain marks, the use of which would likely to deceive or cause
    confusion.

        36. Section 56 of the Act provides for filing of application
C and application for rectification and, thus, should be consid-
  ered only from that point of view. Registration of a trade mark
  is governed by the provisions of the Act. Section 9 thereof pro-
  vides for restrictions for registration in Parts A and B of the
  Register unless the essential particulars laid down therein are
D satisfied. It provides for a detailed enquiry. An advertisement          r
  has to be issued. Objections are to be called for. Only upon
  proof of existence of one or the other essential particulars therein
  and upon consideration of the objections which may be raised
  therein, the registration of mark may be allowed. Sections 10
E to 14 provide for prohibitions. The prohibitory provisions, there-
  fore, are required to be taken into consideration for the pur-
  pose of registration of the mark. The question as to whether the
  use of a mark would likely to deceive or cause confusion so as
                                                                           t
  to disable the Registrar from registering the mark as a trade
F mark would be necessary to be considered only in the course
  of the enquiry conducted therefor. A Registrar of Trade Mark is
  not supposed to know that there exist other marks which are
  registered or which would deceive or cause confusion with any
  other established mark. In a given case, the Registrar of Trade
G Mark may be aware thereof. But, in some cases, he may not
  be. It may, therefore, not be correct to contend that Section 11
  of the Act prohibits the Registrar for registration of marks which
  would likely to deceive or cause confusion.
          37. Indisputably. the duty of the Registrar is to maintain
H   the register. Indisputably again, the public interest has to be

                                                                               /
i                        KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1003
              r        INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
             ~

                  kept in view. An application for registration has also to be con- A
                  sidered keeping the public interest in view. What is therefor,
                  necessary for the Registrar is to arrive at a conclusion as re-
                  gards registration of mark, is as to whether having regard.to
                  the nature of the mark sought to be registered and the use
                  thereof as also the class of bias, would be deceived or con- B
        ...,,     fused with the mark registered or not.
                        38. An application for rectification and correction of the
                  register may be entertained if any of the grounds specified
                  therein exists, viz., contravention or failure to observe the con-
                  dition entered on the register or in relation thereto. An applica- c
                  tion for rectification and correction of the register would also be
                  maintainable if a person is aggrieved by the absence or om is-
                  sion from the register of any entry or by any entry made in the
                  register without sufficient cause or by any entry wrongly remain-
            ...   ing on the register or by any error or defect in any entry in tJ:ie D
        "\
                  register.
                        39. The power of the Registrar in terms of Section 56 of
                  the Act is wide. Sub-section (2) of Section 56 of the Act used
                  the word "may" at two places. It enables a person aggrieved to
                  file an application. It enables t.he Tribunal to make such order    E
                  as it may think fit. It may not, therefore, be correct to contend
                  that under no circumstances the delay or acquiescence or
        I         waiver or any other principle analogous thereto would apply.
        '               40. Purity of register as also the public interest would in- F
                  disputably be relevant consideration. But, when a discretion-
                  ary jurisdiction has been conferred on a statutory authority, the
                  same although would be required to be considered on objec-
                  tive criteria but as a legal principle it cannot be said that the
                  delay leading to acquiescence or waiver or abandonment will
                                                                                     G
                  have no role to play. [See Ciba Ltd. Basie Switzerland v. M.
    •
        -         Ramalingam and S. Subramaniam trading in the name of
                  South Indian Manufacturing Co., Madura and another AIR
                  1958 Bombay 56]
                       In determining the said question, therefore, conduct of the    H
    1004      SUPREME COURT REPORTS                    (2008] 9 S.C.R.
                                                                          "1


A person aggrieved in filing the application for rectification would
  be relevant.
        For the aforementioned purpose, whether it is a class or                            ""
  group action or a private action although would be relevant but
  may not be decisive. It is one thing to say that class or group
B action will receive special attention of the statutory authority vis-
                                                                           ..,.,
  a-vis a private action. But, in both types of cases, public inter-
  est should remain uppermost in the mind of the authority. The
  question which is required to be posed therefor would be as to
  whether the public in general or the class of bias would be de-
c ceived or be confused if the existing mark is allowed to remain
  on the register. Thus, deceptively similar or confusion is the prin-
  cipal criteria for determining applications both for registration
  as also for rectification.
         We have noticed hereinbefore that it is not the case of the           ~"
D
    respondents that any fraud was practised by the appellant.                  '
        41. Appellant started manufacturing of the product as far
  back as in the year 1968. It marketed two brand names, viz.,
  Peter Scot and Red Knight. It is said to have been done for
E making the name attractive. It was a period when there were
  restrictions on import of Whisky. The custom duty was high. The
  price of a genuine Scotch Whisky was prohibitive for a large
  section of the consumers. Appellant applied for registration in                   j
  the year 1971.                                                                    '
F        42. Ian Glen Barclay affirmed an affidavit in support of the
  respondents. He, in his affidavit which otherwise remained un-
  controverted, admitted that the respondents were aware of reg-
  istration of the mark through an advertisement made in a trade
  mark journal at the instance of the appellant as also a report
G received from Wildbore and Gibbons dated 20.09.1974. Re-
  spondent No. 1 had issued a notice. It also issued a notice        in         ;.      •
  respect of an application filed by the appellant for registered
  proprietors trade mark 'Hogmanay' which led to withdrawal of
  the said application by the appellant before hearing. He also
H affirmed that there are provisional trade mark agencies about
                   KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1005
                 INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
"            the trade marks advertisements in all the countries in classes      A
'            32 and 33 which inter alia have British or Scottish connotations.
                   43. On their own showing a large number of applications
             were filed against those who were using trade marks which have
             some relation with use of a label, mark or insignia which re-
             minds the customers of the products of Scotland which included B
             the word such as Scot, Glen and Highland. Respondents have
             referred to as many as 19 judgments rendered by different High
             Courts in India and four decisions rendered by the Courts of
             France, Italy, Illinois and Malaysia to contend that all opposi-
             tions made and/ or litigations filed ended in success. It is rel-   c
             evant to place on record the decisions which have been placed
             before us by Mr. Desai and the marks which were being used
             by different companies:
                  "1.   Mohan Meakin Breweries Ltd. Vs. The Scotch
     }                                                                           D
                        Whisky Association, PTC (Suppl) (1) 352 (Del) (DB)
~
                        Para 6, Para 17 and 18
                  2.    Scotch Whisky Association & ors. Vs. Golden Bottling
                        Ltd., 2006 (32) PTC 656 (Del.) Paras: 22, 23, 24,
                        25, 27 and 28.                                           E
                  3.    Srilab Breweries Pvt. Ltd. Vs.Scotch Whisky
                        Association, 2006 {33) PTC 527 (Reg.) Para 13

 +                4.    SWA & Anr. Vs. Mohan Meakin Ltd. (Royal Scot) -
 1
                        (Bombay High Court)                                      F
                  5.    Scotch Whisky Association & Ors. Vs. Golden
                        Bottling Ltd. (Red Scot) - 2006 (32) PTC 656 (Del.)
                  6.    SWA & Anr. Vs. Royal Distillery (Royal's Scot) -
                        (Bombay High Court)                                      G
                  7.    SWA & Ors. Vs. The Brihan Maharashtra Sugar
._
         .              Syndicate Ltd. (Brihan's Old Scot) -(Bombay High
                        Court).
                  8.    SWA & Ors. Vs. The Ugar Sugar Works Ltd. (Appeal
                                                                                 H
    1006         SUPREME COURT REPORTS                [2008) 9 S.C.R.

                                                                           ~


A                Order) -(Bombay High Court).

           9.    SWA & Anr. Vs. Rangar Breweries Ltd. (Grand Scot)
                 -·(Bombay High Court)

           10.   SWA & Anr. Vs. Swaroop Vegetable Products
B                Industries Ltd. & Ors. (Final Order) -(Delhi High
                 Court)

           11.   Scotch Whisky Association Vs. Dyer Meakin
                 Breweries Ltd. (Highland Chief) - ILR 1972 Delhi
                 124
c
           12.   Dyer Meakin Breweries Ltd. (now known as Mohan
                 Meakin Breweries Ltd.) Vs. The Scotch Whisky
                 Association - PTC (Suppl) (1) 352 (Del) (DB)

           13.   SWA & Anr. Vs. M/s Rheea Distillers (Scotch Terrier)
D                -(The Court of Addi. Civil Judge, Sr. Division -         -<
                 Margao, Goa).                                             r

           14. William Grant & Sons Ltd. Vs. McDowell & Co. ltd.
               (Glenfiddich Case) - 1997 (17) PTC 134

E          15.   Srilab Breweries Pvt. Ltd. Vs. Scotch Whisky
                 Association (Rare Blend) - 2006 (33) PTC 527
                 (Reg.) WA & Anr. Vs. Forbes Camphell & Co. ltd.
                 (Glen Forbes, Blended with the finest Scotch) -
                 (Bombay High Court)                                       f
                                                                           I
F          16.   SWA & Anr. Vs. Pravara Sahakar Shakar Karkhana
                 ltd. (Drum Beater, Gold Tycoon) -(Bombay High
                 Court)

           17.   SWA & Anr. Vs. Scottish Distilleries & Ors. (Macqueen
G                and Black Kilt) -(Bombay High Court)

           18.   SWA Vs. Silver Oak Blenders and Bottlers Private
                 ltd. & Anr. (Windsor Club) -(Bombay High Court).        .. ...
           19.   SWA Vs. Maharashtra Manufacturing Corporation &
                 Ors. (Black Skipper, White Scot & Salute India) -
H
               KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1007
             INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
 )
                    (Delhi High Court)                                         A
 ~

              Decisions of Foreign Courts:
              20. SWA Vs. Societe d' Importation e de Distribution
                  des Grandes Marques (Judgment dated 23rct January,
                  1992 of the Commercial Court of Saint Etienne,               B
                    France)
 ~
              21. SWA & Anr. Vs. Pollini Liquori Spa (Judgment dated
                  19th March, 1980 passed by the Court of Rome, Italy)
              22. SWA & Ors. Vs. Bartaon Distillery Co. (Judgment              c
                  dated 12th November, 1973 passed by the United
                    States Court of Appeal, Illinois)

              23. SWA & Anr. Vs. Ewe in Winery (M) Sdn. BhD - [1999]
                  6 MLJ 280 (Malaysia)"
                                                                               D
     }         The details of the cases aforementioned would clearly go
 ~       to show that not only oppositions were made, but also actions
         were initiated against the persons who used the word 'Scot' as
         also against those who used the words 'Highland Chief, Scotch
         Terrier, Glenfiddich, Rare Blend', etc.
                                                                               E
              44. In Australia and United States of America, the respon-
         dent No. 1 initiated actions almost on the self-same cause of
         action but failed.

 ~             45. It is, therefore, evident that whereas actions had been
                                                                               F
 '       taken against each and every party throughout the world when-
         ever a mark evocating Scotland or any other brand which re-
         mained in the minds of the buyer of the Scotland had been op-
         posed, the appellant was singularly left out. They opposed to
         the registration of the mark and in fact issued a notice. If it had
         issued a notice then there is absolutely no reason as to why          G
         they did not pursue the same. A notice was issued in relation to
. ..     an attempt made by the appellant to get the name Hogmanay
         registered. If such an opposition had been made even in rela-
         tion to the registered proprietors trade mark Peter Scot, as it
         did in the case of Hogmanay, it could have withdrawn its appli-       H
    1008       SUPREME COURT REPORTS                   [2008] 9 S.C.R.


A                                                                         f
  cation. It would have known its position as to where it stood. It
  could have started manufacturing Whisky of the same quality
  with a different brand name. We may furthermore place on
  record that not only in respect of Hogmanay, opposition was
  also made in relation to 'Old Angus' in Class 32 which bears
B the name of a county in Scotland and, therefore, evocative of
  Scottish origin although the product was a 'Rum' and not
  'Whisky'. If the respondent No. 1 took such actions in respect
  of trade marks 'Hogmanay' and 'Old Angus' in 1974 and 1979,
  one fails to understand as to why a similar action was not taken
c in relation to Peter Scot.
          46. Barclay, in his affidavit, attempted to give an explana-
    tion therefor stating:-

           "43. Proceedings in respect of the registration of the mark
           "HIGHLAND CHIEF" were pending in the Indian Courts at
D
           the relevant time. The 1st Applicant succeeded in these       -i
           proceedings before the Delhi Court in 1971 but thereafter
           the matter was taken to the Div:sion Bench of the Delhi
           High Court where the 1st Applicant also succeeded.
           However, the matter was thereafter taken to the Supreme
E
           Court. The 1st Applicant did not appreciate, that it would
           take so long to obtain a final judgment. The Judgment
           from the Supreme Court would be binding on all tribunals
           in India. At issue in the said Appeal was registration of
           words, or devices or marks or labels or descriptions           ~
F          evocative of Scotland for use on Indian Whisky. In this         •
           connection I crave leave to refer to and rely upon the
           judgment of the Delhi High Court (see Exhibit X-4). I say
           that the Appeal to the Supreme Court from the same
           judgment had not yet been decided.
G
         44. I say that the 1st Applicant, having failed to lodge
         opposition to the 'Peter Scot' application within the
         prescribed period, was awaiting the decision of the             ,..   ..
         Supreme Court before adopting proceedings against the
        .registered proprietor for rectification of the mark PETER
H
                      KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1009
                    INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
           ~-

           ~
                     SCOT. However, in recent years, the 1st Applicant learned A
                     that various other parties were attempting to adopt the
                     word 'SCOT' as part of their trade marks, and/or other
                     marks with Scottish Connotations. Therefore, the 1st
                     Applicant decided that it could not afford to wait for the
                     decision of the Supreme Court and proceedings were B
                     adopted by filing passing off actions which are referred to
                     in the annexures referred to hereinabove, as well as the
                     rectification proceedings against the registered proprietor.
                     Thus, the delay is due to the aforesaid facts."
                     Ex facie, the said explanation is wholly unacceptable.        c
                      47. Even before us, the result of the litigation before this
                Court has not been disclosed. When action had been taken by
                the respondent No. 1 in so many matters although one of the
                matters was pending before this Court, the explanation offered
                                                                                   D
           >    appeared to be absolutely hollow, particularly when even on its
                own showing the respondent No. 1 succeeded even in the said
       "
                proceedings.
                      48. Moreover, if the said explanation is to be accepted,
                then why an application for rectification should have been filed   E
                even in 1986? They should have waited till the decision in the
                case then pending was rendered by this Court. Nothing has
                been stated in the said affidavit as to what was the occasion to
                file such an application in 1986 but prompted them to wake up
      -)
                after such a long time is beyond anybody's'comprehension.          F
'      '
                       49. Once the facts are admitted the legal inference shall
                ensue. Respondent No. 3 as also the learned Single Judge
                and the Division Bench of the High Court failed and/ or ne-
                glected to advert to this aspect of the matter. They did not pose
                unto themselves the question as to whether an application for G
                rectification can be dismissed on the ground of principle of
    .. ....     delay, acquiescence, waiver or abandonment. It is one thing to
                say that such principles can never be applied but it is another
                thing to say that whether they should be applied in a fact situa-
                tion obtaining in a particular case or not. If they have any appli- H
    1010        SUPREME COURT REPORTS                     [2008] 9 S.C.R



A   cation, the same should have been considered by the respon-
                                                                              ,
                                                                              I
    dent No. 3 as also by the High Court on their own merit.
         50. Mr. Desai himself has relied upon a decision of Chagla,
  C.J. of the Bombay High Court in Ciba Ltd. Basie Switzerland
  (supra). The learned Chief Justice therein recorded his opin-
B ion, thus:

            "10. The second contention in which there is much more
            force is that the appellants have come to file this application
            under Section 46 after considerable delay and no relief
c           should be granted to them. It is true that the granting of
            relief under Section 46 is a discretionary relief, but it is
            equally true that the Legislature has not laid down any
            period of limitation for making an application under Section
           49. Kerly at p. 271 states: "The delay of the applicant in
            coming to the Court to ask for rectification of the register
D
            is not of itself any bar to his application, and the marks
            have been removed or varied after being registered for            T

            long periods to the knowledge of the applicant. .... " But at
           p. 264 the learned author points out that the demerits of
           the applicant in any such case are irrelevant to the question
E
           whether rectification should be ordered or not, for the
           question is not between the applicant on the one hand
           and the respondent on the other, but between public and
           the respondent. But the learned author further points cut at
           p. 272 that where the objection alleged to a mark is that
F          it to the same as that of the applicant, or that it has such           ,.
           resemblance to his as to be calculated to deceive, it will
           be some evidence against the applicant, on whom the
           burden lies of showing that the registration was made
           without sufficient cause, if he had stood by and allowed
G          the registered proprietor to use the mark objected to for
           a length of time, especially if no case of actual deception
           is proved. But the learned author also points out that in
           such a case two things have got to be considered; first,
           what was the reason of the delay in the application to
H          expunge; and, secondly, whether any substantial injury has
           KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1011
         INDIA LTD.)\/. THE SCOTCH WHISKY ASSO. [SINHA, J.]

•'        been caused by the delay to the person who has registered. A
          Therefore, the question of delay must be approached from
          this point of view whether the applicant stood by and thereby
          caused substantial injury to the respondent and the injury
          was so substantial that that injury would outweigh the interest
          of the public which the Court must consider where a trade s
          mark is likely to deceive."
          In this case, the respondent stood by the mark.
          51. A distinction may be made between a 'fraudulent trade
     mark' and a 'deceptive trade mark'. In both the cases evidences     c
     have to be adduced.
            52. Whether a misrepresentation is made or not is essen-
     tially a question of fact. It will depend upon many factors.
            53. The principles of waiver and acquiescence in a case
                                                                        0
     of this nature are applicable. Apart from the ordinary rule of
     waiver of a right expressly provided for in a case of passing off,
     the court has consistently been noticing development of law in
     this field. The principles in that behalf were laid down byway of
     provender in Scotch Whiskey Association and another v. E
     Pravara Sahakar Shakar Karkhana, [AIR 1992 Born. 294].

          54. The development of law was also noticed by the Court
     of Appeal in Habib Bank Ltd. v. Habib Bank, A.G. Zurich, [ [1980]
't   (1) W.L.R. 1265] at 1283 - 1284, in the following terms :-
~

                                                                         F

          "We were again referred to many authorities on this subject
          and to the debate which has taken place as to whether, in
          order to succeed in a plea of acquiescence, a defendant
          must demonstrate all the five probanda contained in the G
          judgment of Fry J. iri Willmott v. Barber [(1880) 15 Ch.D.96:
          see the recent judgment of Robert Goff J. in Amatgamated
          Investment & Property Co. Ltd. v. Texas Commerce
          International Bank Ltd. [(1981) 2 WLR 554]. Whether all
          five of those probanda are necessary or not, Mr. Aldous        H
     1012       SUPREME COURT REPORTS                    [2008] 9 S.C.R.

                                                                               f
A           submits that to succeed HBZ must at least establish three
            things. They must show, first, that HBZ have been acting
            under a mistake as to their legal rights. That, in the instant
            case, must mean that they were unaware that what they
            were doing (that is to say, carrying on their business under
B           the name in which they had been incorporated with the
            active assistance of the plaintiffs' predecessors),
            constituted any invasion of the plaintiffs' rights. Secondly,
            they must show that the plaintiffs encouraged that course
            of action, either by statements or conduct. Thirdly, they
c           must show that they have acted upon the plaintiffs'
            representation or encouragement to their detriment."
          55. Noticing various other decisions, Oliver, L.J., noticing
     a decision in Taylor Fashions Ltd. v. Liverpool Victoria Trust-
     ees Co. Ltd. [(Note) [1981] 2 W.L.R.] 576 opined :-
D
            "Furthermore the more recent cases indicate, in my                .
                                                                               ...
            judgment, that the application of the Ramsden v. Dyson,
            L.R. 1 H.L. 129 principle-whether you call it proprietary
            estoppel, estoppel by acquiescence or estoppel by
            encouragement is really immaterial-requires a very much
E           broader approach which is directed rather at ascertaining
            whether, in particular individual circumstances, it would
            be unconscionable for a party to be permitted to deny that
            which, knowingly, or unknowingly, he has allowed or
            encouraged another to assume to his detriment than to             1
                                                                                  t
F           inquiring whether the circumstances can be fitted within
            the confines of some preconceived formula serving as a
            universal yardstick for every form of unconscionable
            behaviour."
            It was held:
G
            "I have to acknowledge my indebtedness to counsel on
            both sides for some illuminating arguments, but at the end       _,_      •
            of them I find myself entirely unpersuaded that the judge
            erred in any material respect. He concluded his judgment
rl          in this way on the question of estoppel :
                       KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1013
                     INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
.,.
                            "Of course, estoppel by conduct has been a field of A
                            the law in which there has been considerable
                            expansion over the years and it appears to me that
                            it is essentially the application of a rule by which
                            justice is done where the circumstances of the
                            conduct and behaviour of the party to an action are B
                            such that it would be wholly inequitable that he should
~-
                            be entitled to succeed in the proceeding."
                      That, to my mind, sufficiently appears on the facts of this
                 case."
                                                                                      c
                       56. Thus, in cases involving equity or justice also, conduct
                 of the parties has also been considered to be a ground for at-
                 tracting the doctrine of estoppel by acquiescence or waiver for
                 infringement.
      )               57. This Court also in Mis. Power Control Appliances and D
 ...             others \/. Sumeet Research and Holdings, [ (1994) 2 SCC
                 448] held:-
                      "26. Acquiescence is sitting by, when another is invading
                      the rights and spending money on it. It is a course of
                      conduct inconsistent with the claim for exclusive rights in E
                      a trade mark, trade name etc. It implies positive acts; not
                      merely silence or inaction such as is involved in !aches. In
                      Harcourt v. White Sr. John Rom illy said: "It is important to
  '.~
   ~                  distinguish mere negligence and acquiescence."
                      Therefore, acquiescence is one facet of delay. If the plaintiff F
                      stood by knowingly and let the defendants build up an
                      important trade until it had become necessary to crush it,
                      then the plaintiffs would be stopped by their acquiescence.
                      If the acquiescence in the infringement amounts to consent,
                      it will be a complete defence as was laid down in Mauson G
                      (J. G.) & Co. v. Boehm. The acquiescence must be such
...
          ....        as to lead to the inference of a licence sufficient to create
                      a new right in the defendant as was laid down in Rodgers
                      v. Nowil/."
                                                                                      H
    1014       SUPREME COURT REPORTS                     [2008] 9 S.C.R.


A         58. The question again came up for consideration before
    this Court in Ramdev Food Products (P) Ltd. v. Arvindbhai
    Rambhai Patel and others, [ (2006) 8 SCC 726] wherein it
    was held:-
           "103. Acquiescence is a facet of delay. The principle of
B          acquiescence would apply where: (1) sitting by or allowing
           another to invade the rights and spending money on it; (ii)
           it is a course of conduct inconsistent with the claim for
           exclusive rights for trade mark, trade name, etc."

c        The delay by itself, however, may not be necessarily a
    ground for refusing to issue injunction. It was opined :-
           "106. The defence of acquiescence, thus, would be
           satisfied when the plaintiff assents to or lays by in relation
           to the acts of another person and in view of that assent or
                                                                              ~
D          laying by and consequent acts it would be unjust in all the
                                                                                ...
           circumstances to grant the specific relief."
           It was furthermore observed :-
           108. Specific knowledge on the part of the plaintiff and
E          prejudice suffered by the defendant is also a relevant factor.
           (See Spry on Equitable Remedies, 4th Edn., p. 433.)
         59. In Halsbury's Laws of England, Fourth Edition, Vol. 16,
    para 1505, it is stated:                                                   -f
                                                                               ~


F          "Where a person has by words or conduct made to another
           a clear unequivocal representation of fact, either with
           knowledge of its falsehood or with the intention that it should
           be acted upon, or has so conducted himself that another
           would, as a reasonable man, understand that a certain
           representation of fact was intended to be acted on, and
G
           that the other has acted on the representation and thereby
           altered his position to his prejudice an estoppel arises          ... ...
           against the party who made the representation, and he is
           not allowed to aver that the fact is otherwise than he
           represented it to be."
H
                     KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1015
                   INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
     'r              Delay would be a valid defence where it has caused a A
     •         change in the subject matter and action or brought about a situ-
               ation in which justice cannot be done.
                    60. Mr. Desai relied upon Willmott v. Barber [15 Ch. D.
               96] wherein it is stated:
                                                                                        B
                    "The equitable doctrine of acquiescence is founded on
                    there having been a mistake of fact; can it be repelled by
                    showing that there was constructive notice of the real
                    facts? In every case in which a man acts under the mistaken
                    belief that he is entitled to land, he might, if he had inquired,   c
                    have found out that he had no time. And yet the Courts
                    appear always to have inquired simply whether a mistake
                    has been made, not whether the plaintiff ought to have
                    made it."
                    61. However, in Pfizer Products Inc. v. Rajesh Chopra & D
         >     Ors. [2007 (35) PTC 59 (Del)], injunction was granted despite
     ...       delay, stating :-

                    "Where infringement is deliberate and wilful and the
                    defendant acts fraudulently with knowledge that he is               E
                    violating plaintiff's rights, essential elements of estoppel
                    are lacking and in such a case the protection of plaintiffs
                    rights by injunctive relief never is properly denied. The
                    doctrine of estoppel can only be invoked to promote fair
      t             dealings.                                                           F
     '
                    31. It would appear to me that where there is an honest
                    concurrent user by the defendant then inordinate delay or
                    laches may defeat the claim of damages or rendition of
                    accounts but the relief of injunction should not be refused.
                    This so because it is the interest of the general public, G
                    which is the third party for such cases, which has to be
,.                  kept in mind. In the case of inordinate delay or laches, as
       ....,
                    distinguished from the case of an acquiescence, the main
                    prejudice which may be caused to the defendant is that by
                    reasons of the plaintiff not acting at an earlier point of time H
    1016        SUPREME COURT REPORTS                     (2008] 9 S.C.R.


A          the defendant has been able to establish his business by
           using the infringing mark. Inordinate delay or !aches may
           be there because the plaintiff may not be aware of the
           infringement by the defendant or the plaintiff may consider
           such infringement by the defendant as not being serious
B          enough to hurt the plaintiff's business. Nevertheless, if the
           Court comes to the conclusion that prejudice is likely to be
           caused to the general public who may be mislead into
           buying the goods manufactured by the defendant thinking
           them to be the goods of the plaintiff then an injunction
           must be issued. The Court may, in appropriate cases,
c          allow some time to the defendants to sell off their existing
           stock but an injunction should not be denied."

        62. In Mc Donald's Corporation and Another v. Sterling's
    Mac Fast Food Represented by its Partner John Mathew [ILR
D   2007 Karnataka 3346], the Karnataka High Court held:

           "9. Though the plaintiff adopted its registered trade mark
           BIG MAC in 1968 in USA, in paragraph 7 of memorandum
           of appeal it is stated as under:-

E               '7. The first appellant is the proprietor in India of
                other McFamily trade marks having prefix or suffix
                Mc/MAC and it has also applied for registration and
                most of them were registered during the pendency
                of the suit and the trademarks are used in India since
F               October, 1996.'
           From the above, it is clear that the plaintiffs are using their
           trade marks in India since October 1996. However, in the
           very next paragraph it is stated as under:
                '8. The first appellant was given approval on February
G
                15, 1993 by the Government of India to operate a
                chain of restaurants in India. The second appellant
                was incorporated and registered with the Registrar
                                                                             .
                of Companies on August 30, 1993 vide (Ex. P-30).'

H          It is thus clear that plaintiffs got registered in India in the
      KHODAYDISTILLERIES LTD. (NOW KNOWN AS KHODAY 1017
    INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

     year 1993 only. On the other hand, the defendant has             A
     been carrying on with its business since 1983. Having
     started business by the plaintiffs much later than the
     defendant in India, the plaintiffs cannot found fault with the
     defendant in using its trademark in its business."

     63. A contention is sought to be raised that the purported       8
wrong committed by the appellant being a continuing one would
not attract the doctrine of latches, acquiescence or waiver.

      64. The doctrine of continuing wrong has nothing to do
with the refusal on the part of a statutory authority or a court of   c
law to exercise its discretionary jurisdiction on the ground of
latches, acquiescence or waiver.

      65. In Balakrishna Sava/ram Pujari Waghmare and oth-
ers v. Shree Dhyaneshwar Maharaj Sansthan and others [AIR
1959 SC 798], this Court, whiie dealing with a question of ap-        D
plicability of Articles 124 and 120 of the Limitation Act, 1908,
made a distinction between a wrongful act causing an injury
which is complete and a wrong which creates a continuing
source of injury rendering the doer of the act responsible and
liable for the continuance of the said injury.                        E
     66. Reliance placed by Mr. Desai on Bengal Waterproof
Limited v. Bombay Waterproof Manufacturing Company and
Another [(1997) 1 sec 99] cannot be said to have any appli-
cation herein whatsoever. Therein, this Court principally was
dealing with a petition as regards application of Order II, Rule F
2(3) of the Code of Civil Procedure. Holding that the cause of
action filed in the suit in question was not the same on which
the earlier suit was passed and further opining that the cause of
action for filing the suit was a continuous and recurring, infringe-
ment of the plaintiff's trade mark by the respondents continu- G
ously till the date of filing of the second suit, it was held that the
presence in the register of a mark was a continuous wrong.
However, it is not necessary to delve deep into the matter any
further as we have held heretobefore that the provisions of the
Limitation Act, 1963 will have no application in the instant case. H
    1018       SUPREME COURT REPORTS                  (2008] 9 S.C.R.

                                                                           y
A         67. It is also not a case where a court has been conferred          ~

    power to exercise a suo motu jurisdiction. Reliance placed by
    the appellant in State of Punjab & Ors. v. Bhatinda District Coop.
    Milk P Union Ud. [2007 (2) SCALE 135], therefore, cannot be
    said to have any application.
B         68. Whereas on the one hand Mr. Desai objects to the
    evidence that was produced before the learned Single Judge
    with regard to the increase in the volume of sale of Peter Scot,
    on the other hand, it was urged that if a comparison is made of
    the Indian whisky and Scotch Whisky it would appear that some
c   Indian whiskies are costlier than some of the Scottish brands.
    The stand taken by the respondents is self contradictory. We
    think that their stand is not fair.
         69. We, therefore, in the peculiar facts and circumstances
  of this case, are of the opinion that action of the respondents is
D
  barred under the principles of acquiescence and/ or waiver.
                                                                          '
        70. The power conferred on the Registrar is discretionary          '"
  in nature. In a given case, the Registrar may not exercise its
  jurisdiction. [See Kabushiki Kaisha Toshiba v. Tosiba Appli-
E ances Co. & Ors. [Civil Appeal No. 3639 of 2008 decided on
  161h May, 2008]
           RE: ISSUE NO. 2
        71. Another principal question which arises for consider-
                                                                           ~
F ation is as to whether the use of the term 'Scot' would itself be a      •
  sufficient ground to form an opinion that the mark 'Peter Scot'
  is deceptive or confusing. Indisputably, the onus of proof there-
  for would be on the respondents. Whether they have discharged
  the said onus is the question?
G          72. The nature of a passing off action vis-a-vis the action
    for infringement of a registered trade mark may lead to ground
    of the same reliefs, but we, at the outset, may notice that in       ,,. ...
    Modern Law Trade Marks by Morcom, it is stated:
           "Passing off - the group or class type action - the
H
                     KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1019
                   !NOIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
          ~

     ;.            necessary characteristics.                                      A

                   14.64 A trade name may come to denote goods of a
                   particular type or class, Traders who sell these goods do
                   not have the exclusive rights in the name. The goodwill in
                   the name is shared by all of the traders who sell this type
                   or class of goods. A passing off action may be brought by       B

    ....,.         one or more of these traders to protect the goodwill in the
                   name."

                    A passing off action may be brought by those who fulfill
              the following requirements:                                          c
                   (i)    the claimant himself owns or has a sufficient
                          proprietary interest in the requisite goodwill, and

                   (ii)   the goodwill so owned must be the goodwill which is
                          really likely to be damaged by the alleged
                                                                                   D
          f               misrepresentations.
    ...
                    73. The decision of the respondent No. 3 that the respon-
              dent No. 1 has no locus standi to file an application under Sec-
              tion 56 of the Act has attained finality. Locus has been found
              only in favour of the respondent No. 2. It comes within the pur-     E
              view of a foreign manufacturer whose goods are sold in this
              country. It indisputably have acquired a protectable goodwill in
              his trade name or trademarks. There will then be the question,
              which in principle would involve pure question of fact, is whether
    ;         the goodwill is that of the foreign manufacturer or the importer.
   "f                                                                              F
              [See Kerly's Law of Trade Marks and Trade Names, Fourteenth
              Edition,~para 15-067, page 456]

                    The Law in this regard has been specifically stated in
              Kerly's Law of Trade Marks and Trade Names, Thirteenth Edi-
              tion pg. 600 in the following terms:                                 G

                   "(3) If the goods are expensive or important to the
... ....                purchasers and not of a kind usually selected without
                        deliberation, and the customers generally educated
                        persons, these are all matters to be considered."
                                                                                   H
    1020       SUPREME COURT REPORTS                   [2008] 9 S.C.R.

                                                                          y
A         Respondent No.1 initiated some proceedings in Austra-               ,
    lia and United States of America.
          74. We may notice some precedents operating in Austra-
    lia and United States of America.

B          AUSTRALIA
        In Scotch Whisky Association v. Marton De Witt, [(2008)           Y'
  FCA 73] Federal Court of Australia, was concerned with the
  question as whether the mark 'GLENN OAKS' was deceptively
  similar to trade marks that, before the priority date of the Appli-
c cation, had acquired a reputation in Australia for scotch whisky
  and scotch whisky-based liquors as envisaged under Section
  60 of the Trade Marks Act, 1995. In that proceeding also Ian
  Barclay had affirmed an affidavit in favour of respondent No.1-
  Association. As regards the market (s) and consumer knowl-
D edge, it was held :-
           "33. There are two classes of consumer in the scotch               )'



           whisky and bourbon markets: the involved consumer and
           the uninvolved consumer. The knowledge of these
           consumers may be obtained in several ways - including
E
           labels, customer salespeople, word of mouth and past
           experiences."
       Noticing the details involving the manufacture of scotch
  whisky that it is ordinarily made from barley; it originates in Scot-       ~

F land; ifthere are two forms of whisky: blended and malt; it has             "
  various brands and its alcoholic content is at least 40 % by vol-
  ume. It has further been noticed:
           35. All the applicant's expert witnesses would fall within
           this class of consumer. Given the market is quite small,
G          product distinction between scotch whisky and other
           products is more readily discerned by consumers in this
           class. They would also be aware that scotch whisky is                   ,.
                                                                          r
           sold in bottles and in pre-mixed drinks (scotch whisky
           products)."
H
                   KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1021
                 !NOIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

  }.   '"        It was also held :-                                            A
                 "38. The purchase of bourbon and scotch whisky products
                 is not one of impulse. The habits of alcohol purchasers
                 differs from those of purchasers of soft-drinks or sports
                 drinks, who are usually teenagers and children. Are, pricing
                 and product quality are all factors that make for more         B
                 discerning consumers of scotch whisky and bourbon.
                 39. The uninvolved purchaser buying a present or someone
                 else will usually ask a salesperson, who will assist in
                 product distinction between bourbon products and scotch        c
                 whisky products. The salesperson in a liquor store is a
                 means by which consumers become knowledgeable about
                 different products. By contrast, consumers would not
                 typically ask a salesperson what a bottle of coke or a new
                 soft drink tastes like. They would purchase the product
                                                                               D
           )-    and try it themselves. Consumers would also read product
   ..            labels, see that "scotch whisky" is written on the container,
                 and infer that scotch whisky is made in Scotland."
                 The tests which have been laid down therein are as under:-
                 "38. The purchase of bourbon and scotch whisky products        E
                 is not one of impulse.The habits of alcohol purchasers
                 differs from those of purchasers of soft-drinks or sports
                 drinks, who are usually teenagers and children~ Are, pricing
       ;         and product quality are all factors that make for more
                                                                                F
   "             discerning consumers of scotch whisky and bourbon.
                 39. The uninvolved purchaser buying a present or someone
                 else will usually ask a salesperson, who will assist in
                 product distinction between bourbon products and scotch
                 whisky products. The salesperson in a liquor store is a
                                                                            G
                 means by which consumers become knowledgeable about
                 different products. By contrast, consumers would not
....
           .,.   typically ask a salesperson what a bottle of coke or a new
                 soft drink tastes like. They would purchase the product
                 and try it themselves. Consumers would also read product
                                                                            H
    1022       SUPREME COURT REPORTS                    [2008] 9 S.C.R.


A          labels, see that "scotch whisky" is written on the container,
           and infer that scotch whisky is made in Scotland."

         The Court held that both involved and.uninvolved purchas-
    ers of bourbon and scotch whisky products could not be con-
    fused save and except those who are exceptionally stupid or
B   careless.

           As regards deceptive similarity test, it was held :-            Y-

           "66. The key issue under S.60 is a comparison between
           the GLENN OAKS mark and marks used before its priority
C          date. The approach in Pianotist Co's Application (1906)
           23 RPC 774 at 777 is oft cited. There, Parker J said:

           "You must take the two words. You must judge of them,
           both by their look and by their sound. You must consider
           the goods to which they are applied. You must consider
D
           the nature and kind of customer who would be likely to buy      1
           those goods. In fact, you must consider all of the                  ..
           surrounding circumstances; and y.ou must further consider
           what is likely to happen if each of those trade marks are
           used in a normal way as a trade mark for the goods of the
E          respective owners of the marks."

           67. That passage was cited with approval in Cooper
           Engineering Co. Pty. Ltd. v. Sigmund Pumps Limited
           (1952) 86 CLR 536 at 538 and in Woollen Mills at 658,
F          where Dixon and McTiernan JJ described the comparative
           analysis as follows:
           "In deciding this question, the marks ought not, of course,
           to be compared side by side. An attempt should be made
           to estimate the effect or impression produced on the mind
G          of potential customers by the mark or device for which the
           protection of an injunction is sought. The impression or
           recollection which is carried away and retained is
           necessarily the basis of any mistaken belief that the
           challenged mark or device is the same. The effect of
H          spoken description must be considered. If a mark is in
                 KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1023
               !NOIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
      •        fact or from its nature likely to be the source of some A
               name or verbal description by which buyers will express
               their desire to have the goods, then similarities both of
               sound and of meaning play an important part. The usual
               manner in which ordinary people behave must be the test
               of what confusion or deception may be expected. B
               Potential buyers of goods are not to be credited with any
               high perception or habitual caution. On the other hand,
               exceptional carelessness or stupidity may be disregarded.
               The course of business and the way in which the particular
               class of goods are sold gives, it may be said, the setting,     c
               and the habits and observation of men considered in the
               mass affords the standard. Evidence of actual cases of
               deception, is forthcoming, is of great weight."
                                    -
                75. The High Court of Australia in Cooper Engineering
          Co. Pty. Ltd. v. Sigmund Pumps Ltd., [ (1952) HCA 15 ] was           D
          considering the question as to whether the word 'RAIN MATER'
          is deceptively similar to 'RAIN KING' in respect of spray nozzles,
          sprinklers and their parts. It was opined that the same word
          'RAIN' suffixing the word 'MASTER' and 'KING' differs in ap-
          pearance and sound and those marks as a whole make them              E
          quite distinct, opining :-

               "There is not a single common letter in master and in
               King. The two words are so unlike to the eye and to the
               ear that counsel for the appellant was forced to rely on the
               likelihood of deception arising from the two words F
               conveying the same idea of the superiority or supremacy
               of the article as a mechanism for making a spray similar
               to falling rain or artificial rain as it was called during the
               argument. But it is obvious that trademarks, especially
               word marks, could be quite unlike and yet convey the same G
...            idea of the superiority or some particular suitability of an
               article for the work it was intended to do. To refuse an
               application for registration on this ground would be to give
               the proprietor of a registered trademark a complete
               monopoly of all words conveying the same idea as his H
    1024        SUPREME COURT REPORTS                   [2008] 9 S.C.R.

                                                                           .
A          trademark. The fact that two marks convey the same idea
           is not sufficient in itself to create a deceptive resemblance
           between them, although this fact could be taken into.
           account in deciding whether two marks which really looked
           alike or sounded alike were likely to deceive. As Lord
B          Parker said in the passage cited, you must consider the
           nature and kind of customer who would be likely to buy the
           goods. A purchaser of spray nozzles and sprinklers would
           not be likely to be lacking in discernment. He would not
           be in a hurry to buy. He would not be likely to pay any
c          attention to the presence of a common word like rain in
           the combination. That prefix already appears in other
           trademarks for goods of the same description sold on the
           Australian market such as Rainwell, Rainmaker, Rain
           Queen, and Rainbow. The learned register was right in
           holding that the only similarity between the two marks is
D
           the common prefix "Rain" and that this similarity is not
           sufficient to create a reasonable likelihood of deception
           when the remaining portions of the marks are so different.
           (at p539)."
E        76. Our attention has also been drawn to an order of a
    Delegate of the Registrar of Trade Marks in Re :- Opposition
    by Southcorp Wines Pty Ltd. to the registration of trade mark
    application number 749793 in the name of Kemeny's Food &
    Liquor Pty. Limited for the trade mark, comprising the words
F   DEVIL'S RIDGE and device, in Class 33 wherein on the ques-
    tion of similarity of the words 'DEVIL'S LAIR' and 'DEVIL'S
    RIDGE' both being brand names of wines, it was observed :-
           "Despite Ms. Williamson's concerns about wines being
           purchased with labels unseen on wine lists, or in a hurry at
G          bottle shops, I do not think that there would be a great deal
           of confusion between the marks here because of the
           common word in them. I believe that ordinary Australian
           wine drinkers are becoming increasingly knowledgable and
           sophisticated in their drinking habits and take more care
H          with their selection than Ms. Williamson believes they do."
           KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1025
         INDIA LT~.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
+
           The two marks were held to be not substantially identical     A
     with, or deceptively similar to each other.

          UNITED STATES OF AMERICA

          77. In Application of E.I. DuPont DeNemours & Co.[476
     F.2d 1357], it was stated:                                          B

'1        "The Decisional Process

          The ultimate question of the likelihood of consumer
          confusion has been termed a question of fact. Coca-Cola
          Company v. Snow Crest Beverages, Inc., 162 F.2d 280 C
          (1st Cir. 1947), cert. den. 332 U.S. 809, 68 S.Ct. 110, 92
          L.Ed. 386 (1947). If labeled a mixed question or one of
          law, it is necessarily drawn from the probative facts in
          evidence. As so often said, each case must be decided
          on its own facts. There is no litmus rule which can provide D
          a ready guide to all cases.
          In testing for likelihood of confusion under Sec. 2(d),
          therefore, the following, when of record, must be
          considered:
                                                                         E
          1.   The similarity or dissimilarity of the marks in their
               entireties as to appearance, sound, connotation and
               commercial impression.

          2.   The similarity or dissimilarity of and nature of the
               goods or services as described in an application or       F
               registration or in connection with which a prior mark
               is in use.
          3.   The similarity or dissimilarity of established, likely-
               to-continue trade channels.
                                                                         G
          4.   The conditions under which and buyers to whom sales
               are made, i.e. "impulse" vs. careful, sophisticated
               purchasing.

          5.   The fame of the prior mark (sales, advertising, length    H
    1026         SUPREME COURT REPORTS                   [2008] 9 S.C.R.

                                                                             ...
A                of use).

           6.    The number and nature of similar marks in use on
                 similar goods.

           7.    The nature and extent of any actual confusion.                         I
B          8.    The length of time during and conditions under which
                                                                             ..,...
                 there has been concurrent use without evidence of
                 actual confusion.

           9.    The variety of goods on which a mark is or is not
c                used (house mark, "family" mark, product mark).

           10.   The market interface between applicant and the
                 owner of a prior mark:

                 (a)   a mere "consent" to register or use.
                                                                              ~
D                (b)   agreement provisions designed to preclude
                       confusion, i.e. limitations on continued use of
                                                                                   ,
                       the marks by each party.

                 (c)   assignment of mark, application, registration
                       and good will of the related business.
E
                 (d)   !aches and estoppel attributable to owner of
                       prior mark and indicative of lack of confusion.

           11.   The extent to which applicant has a right to exclude          ~
                 others from use of its mark on its goods.                         ..
F
           12.   The extent of potential confusion, i.e., whether de
                 minimis or substantial.

           13. Any other established fact probative of the effect of
               use."
G
                                                                             .,. ..
           As regards public interest, the learned Judge held:

            "Whether offered in response to a right-to-use argument
           or against any of the evidentiary considerations listed
           above, citation of "the public interest" as a basis for refusal
H          of registration is a boctless cry. [fn8] We need add little to
                  KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1027
                INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
 +
•                the shattering of that shibboleth in the concurring opinion    A
                 in National Distillers, supra, and in the dissents in Ultra-
                 White, Zildjian and Continental Baking, supra. Writers
                 and scholars listed in those reported opinions have also
                 shown the fallacy in the notion that the Patent Office is
                 somehow guarding the public against confusion when it          B
                 refuses a registration. After a likelihood of confusion is
                 found (and the case thus decided) citation of the public
                 interest is unnecessary.

                 The Patent Office does have a guardianship role under
                 Sec. 2(d). It lies not in a negative, nay-saying of refusal    c
                 alone, but in the protection of a mark by registering it and
                 then rejecting later improper attempts, of which the
                 registrant is unaware, to register it or a similar mark.
                 Refusal to register cannot prevent confusion. At most, it
       ..        might discourage further use. [fn9] Refusal can, under D
                 certain circumstances, encourage potential confusion.
 "'              Absence of a registration of RALLY for auto cleansers in
                 the present case may, for example, lead others to adopt
                 and use that or a similar mark for auto cleansers. Granting
                 a registration will not produce confusion. Use alone can E
                 do that and neither we nor the Patent Office can grant or
                 deny a right to use.
                 Presumably, everything the Patent Office and this court
 •
 ...             does is in the public interest. We find no place for "the
                 guardianship of the public interest" as support for refusals   F
                 to register under Sec. 2(d)."
                   78. Respondent No. 1 herein brought out an action against
            Majestic Distilling Company in The Scotch Whisky Associa-
            tion v. Majestic Distilling Company [958 F.2d 594]. The Dupont
                                                                                G
            test was applied to hold:
~-
       '<
                 "Although the dictionary defines Black Watch as a Scottish
                 infantry regiment, SWA produced no evidence that the
                 public would understand it as such. We simply do not
                 believe this creates an issue of material fact, especially     H

                     ·~·   "'
     T
    1028        SUPREME COURT REPORTS                    [2008] 9 S.C.R.

                                                                               +
A          considering that the labels clearly indicate the products                 •
           are made in the United States. Moreover, the labels contain
           no express reference to Scotland nor were the products
           ever advertised as being of Scottish origin. More
           importantly, gin, blended whiskey, and vodka are not
B          characteristically products of Scotland.

         79. Yet again in Champagne Louis Roederer, S.A. v.
    Delicato Vineyards, [148 F. 3d 1373 ] the United States Court
    of Appeals for the Federal Circuit applying the DuPoint (supra)
    test in a case of wine stated :-
c
           "Like regulatory agencies or other executive tribunals in
           their subject areas, the Trademark Trial and Appeal Board
           has acquired a high level of expertise in evaluating the
           DuPont factors and counter-weighing these factors to
           reach its ultimate conclusion - the likelihood ve/ non of
D                                                                             ~

           confusion between competing marks. Nonetheless, the                      II'
           Board too should explain· with reasonable "precision" not
           only its factual findings but the "theory underlying" its final
           conclusion. We need to be told and not be "compelled to
           guess at the theory" the Board applied to compare its
E          conflicting findings and decide likelihood of confusion.
           Without such explanation we are hard-pressed to review
           independently, as we must, whether the Board's ultimate
           conclusion is legally correct. In such circumstances, we
                                                                               i
           cannot assure ourselves that the Board did indeed "engage                ...
F          in reasoned decision- making."
           It was observed:-
           "Because the Board in this case failed to "supply a

G
           synthesis" of its conflicting findings that would enable us
           to "discern the path" to its ultimate conclusion, I initially
                                                                                           ..
           wondered whether its conclusion of no likelihood of
                                                                             ..,,     ..
           confusion in this case was correct. As our per curiam
           opinion notes, however, it is perfectly lawful for the Board
           to determine in an appropriate case that one DuPont factor
H          outweighs all others and thus disposes of the question of
                       KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1029
                     INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
      t

                      whether competing marks are confusingly similar. It was A
                      not immediately clear to me from the Board's. opinion,
                      however, that this is such a case. See Specialty Brands
                      v. Coffee Bean Distributors, Inc., 748 F.2d 669, 671, 223
                      USPQ 1281, 1282 (Fed. Cir. 1984) (holding that, in some
                      instances, the appearance, sound, and significance of B
                      the marks may be dispositive, "but the similarity between
                      words in the respective marks is only part of the inquiry
                      into likelihood of confusion"). Thus, the difficulty here arises,
                      in my view, because the Board explicitly found that four of
                      the DuPont factors weighed in Roederer's favor, but              c
                      concluded nonetheless that the dissimilarities of the marks
                      in appearance, sound, significance, and commercial
                      impression weighed dispositively in favor of Delicato. I for
                      one am left wondering how the Board justified its disregard
                      or diminution in weight of the four DuPont factors that it
          ~                                                                             D
                      found supported Roederer's Opposition, for the Board
     •                has failed to "bring together the disparate elements" to
                      explain the basis for its conclusion of no likelihood of
                      confusion."
                      INDIA                                                            E
                       80. We may also notice some Indian decisions operating
                 in the field.
          }.
      <{
                      In Carew Phipson Limited v. Deejay Distilleries Pvt. Ltd.,
                 [AIR 1994 Born. 231 ], the Bombay High Court stated the law           F
                 thus:-
                       "6. Even on comparison of the trade mark of the plaintiffs
                      with the defendants' trade mark, it is difficult to hold that
                      the two marks are deceptively similar and are likely to
                      create any confusion in the minds of the customers."             G
     ,j
                      It was furthermore observed:-
..         "'"
                      "On comparison of the two marks bearing the aforesaid
                      principles in mind, it is difficult to appreciate as to how
                                                                                       H
    1030      SUPREME COURT REPORTS                      [2008] 9 S.C.R.

                                                                             t
A         there is even a remote possibility of any customer being               •
          misled. Jn my opinion, when a customer goes to a shop to
          buy the plaintiffs' product, he will not ask for "Duet" or "Gin
          N Lime" or "Gin N Orange" but he will ask for a "Blue
          Riband Gin N Lime" or "Blue Riband Tango Gin N Orange".
B         Further having regard to the fact that the customer who is
          likely 'to buy the products of the plaintiffs and the defendants
                                                                             y-
          will be normally educated and discerning type, it is
          impossible to hold that there is any likelihood of confusion.
          It is pertinent to note that the plaintiffs have failed to cite
          even a single instance showing that there was confusion
c         in the minds of the customers. The absence of evidence
          of actual deception is a circumstance which definitely
          weighs in favour of the defendants. It is also necessary to
          mention that the defendants have produced on record
       • voluminous evidence showing that such premixtures are
D                                                                            ~
          sold by several other companies under the names
          "American Extra Dry Gin with Lime Duet Plus", "Forbes                  •
       ·. Two in One Dry Gin and Lime", "Rainbow Gem let Gin and
          lime" etc .. In my opinion, there is no possibility of any
          confusion in this case at all."
E
         81. Yet again in Diageo North America, Inc. and another
    v. Shiva Distilleries Ltd., [143 (2007) DLT 321] a learned Single
    Judge of the Delhi Hjgh Court held as under:-

          "14. So much for the second syllable. As regards the first         -(
F       . syllable, I find that there is no similarity between SMIR and
                                                                                 •
          BRIS. Although the learned Counsel for the plaintiffs had
          submitted that all the letters are common except the letter
          and M in SMIR and the letter Bin BRIS, this, to my mind,
          is of no consequence because the arrangement of the
G         letters is entirely different, as is the phonetic and visual
          result. I also agree with the submission made by the
          learned Counsel for the defendant that the intending               ~
                                                                                  . ..
          purchasers of the competing products are literate persons
          bE;!longlng to the affluent class of society and who would
H         be in a position to easily distinguish SMIRNOFF from
               KHODAY DISTILLERIES LTD. (NOW KNOWN AS"KHODAY 1031
             JNDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

•             BRISNOFF particularly when the eyebrow device and the A
              colour combination is sought to be given up by the
              defendant. The average person with imperfect recollection
              would have to be from amongst the sub-set of such persons
              i.e .. discerning consumers of vodka. My prima facie view
              is that the trade mark BRISNOFF is not deceptively similar· B
              to, nor can it be confused with the Plaintiffs' trade mark
              SMIRNOFF."

             82. This Court in Cadila Health Care Ltd. v. Cadila Phar-
         maceuticals Ltd., [ (2001) 5 sec 73] inter alia laid down the
         law in the following terms:-                                        C

              "35. Broadly stated, in an action for passing-off on the
              basis of unregistered trade mark generally for deciding
              the question of deceptive similarity the following factors
              are to be considered :
                                                                          D
              (e) "The class of purchasers who are likely to buy the
                   goods bearing the marks they require, on their ·
                   education and intelligence and a degree of care they
                   are likely toe exercise in purchasing and/or using the
                   goods."                                                E
               83. The tests which are, therefore, required to be applied
         in each case would be different. Each word must be taken
         separately. They should be judged by their look and by their
    >    sound. Must consider the goods to which they are to be ap-
    <I

         plied: Nature and kind of customers who would likely to buy F
         goods must also be considered. Surrounding circumstances
         play an important factor. What would likely to happen if each of
         those trade marks is used in a normal way as a trade mark of
         the goods of the respective owners of the marks would also be
         a relevant factor. [See Pianotist Co.' Application, Re, (1906) G
         23 RPC 774].
               Thus, when and how a person wo1,1ld likely to be confused .
         is a very relevant consideration.
              84. Where the class of buyers, as noticed hereinbefore, is     H
    1032         SUPREME COURT REPORTS                    [2008] 9 S.C.R.

                                                                              t
A quite educated and rich, the test to be applied is different from                •
  the one where the product would be purchased by the villagers,
   illiterate and poor. Ordinarily, again they, like tobacco, would
  purchase alcoholic beverages by their brand name. When, how-
  ever, the product is to be purchased both by villagers and town
B people, the test of a prudent man would necessary be applied.
  It may be true that the tests which are to be applied in a country
  like India may be different from the tests either in a country of
  England, United Sates of America or Australia. We however,
  do not mean to suggest that in a case of this nature, the Height-
C ened Scrutiny Test should be applied as urged on behalf of the
  appellant. Bollinger, J. and Others v. Costa Brava Wine Coy.,
  Ld. [1960 (1) RPG 16], whereupon Mr. Desai has strongly re-
  lied upon, makes such a distinction. Bollinger, J. (supra) was a
  case on demurrer. It was concerned with sale of Spanish Cham-
D pagne. In that case, in paragraph 4 of the application, the appli-
  cant stated:
           "Then in Para 4 they deny that this name "Spanish
           Champagne" is a false description, and they continue:
           'The defendants deny that the said section imposes any
E          statutory duty on the defendants or any statutory duty owed
           by the defendants to the plaintiffs. Alternatively, if the said
           section does impose any such statutory duty the same is
           not actionable at the suit of any of the plaintiffs or at all".
           The court proceeded on certain assumptions which are:             ,._
F                                                                            ~
           "(1) the Plaintiffs carry on business in a geographical
                area in France known as Champagne;
           (2)   The Plaintiffs' wine is produced in Champagne and
                 from grapes grown in Champagne;
G
           (3)   the Plaintiffs' wine has been known in the trade for a
                 long time as "Champagne" with a high reputation;
           (4)   Members of the public or in the trade ordering or
                 seeing wine advertised as "Champagne" would
H                expect to get wine produced in Champagne from
                    KHODAY DISTILLERIES LTD. (NOV'/ KNOWN AS KHODAY 1033
                  INDIA LTD.) v. THE SCOTCH WHISKY ASSO. lSINHA, J.]
   .~                    grapes grown there; and                                    A
                   (5)   The Defendants are producing a wine not produced
                         in that geographical area and are selling it under the
                         name of "Spanish Champagne."

                   It was noticed:                                                  B
   ....,           "The well-established action for "passing-off' involves the
                   use of a name or get-up which is calculated to cause
                   confusion with the goods of a particular rival trader, and I
                   think it would be fair to say that the law in this respect has
                   been concerned with unfair competition ·betWeen traders          c
                   rather than with the deception of the public which may be
                   caused by the Defendant's conduct, for the right of action
                   known as a "passing-of action" is not an action brought by
                   the member of the public who is deceived but by the trader
         ,.        whose trade is likely to suffer from the deception practised     D
    ..             on the public but who is not himself deceived at all."
                   Before the learned Judge,.the plaintiffs claimed that their
              goodwill in the name or description "Champagne" is injured by
              the Defendants' conduct to which the counsel for the defendants
              did not contest the correctness of the statement.                     E

                    The learned Judge, referring to Mayor of Bradford v. Pick-
              /es [1895 AC 587] and laying down the principles of injuries,
              noticed the argument of the counsel that before a person can
    ...'r     negative the argument of the defence counsel, the person can          F.
              recover for loss or it must be shown that his case falls within the
              class of actionable wrongs stating:
                   "But the law may be thought to have failed if it can offer no
                   remedy for the deliberate act of one person which causes
                   damage to the property of another. There are such cases, G
                   of course, but they occur, as a rule, when the claims of
.: ..,.            freedom of action outweigh the interests of the other
                   persons who suffer from the use which a person makes of
                   his own property."
                                                                                 H
     1034        SUPREME COURT REPORTS                  [2008] 9 S.C.R.
                                                                           .,...
                                                                                ~

A          It was in the aforementioned fact situation, the learned
     Judge proceeded to determine as to whether the description
     "Spanish Champagne" is calculated to deceive holding that
     the plaintiff has a right to bring any action.

           85. J. Bollinger and Others v. The Costa Brava Wine
B    Company Limited (for short "Bollinger II") (1961 (5) RPC 116],
     however, clearly shows as to what was the test applied. The
                                                                           .....
     inference deduced from the evidence adduced was noticed in
     the following teqns:

c           "In p(!rticular, it appeared from the evidence that
            Champagne is a wine specially associated with occasions
            of celebration so that (in addition to sales to persons who
            regularly buy wine) it is purchased on such occasions from
            time to time by many persons who are not in the habit of
D
            buying wine for consumption and are not educated in the
            nature or qualities of different kinds of wine."
                                                                          ..
                                                                               Ir


           86. Holding that "Spanish Champagne" may lead to ordi-
     nary belief into thinking that wine so described was the real
     thing, it was observed:
E          "Moreover, when the case is tried in an atmosphere of
                                                                                         ......
           educated persons, many of whom are well acquainted
           with the qualities of various wines, it may seem absurd
           that persons should be deceived by what may appear to

F·
           be a transparent impersonation. It was argued indeed
                                                                           1-
                                                                               .
         · that Champagne was so well known that everyone except
           a trifling minority of ignorant persons (who were not to be
           considered, especially in regard to what was termed a
           luxury article) would not be deceived."
            It was held:
G
            "Ch\:lmpagne,.on the other hand, is a French word, and it
            is· wrong if not dishonest to apply it to anything but the    ........  ).



            product of Champagne, the area round Rheims in France.
            Others must call themselves Sparkling Moselle, Sparkling
H           Californian White, or what they please. There is some still
                  KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1035
                INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]

"                champagne, a pleasant hard white wine, which you can A
                 drink in France, and even some dull still red wine"; and on
                 pages 79-80 of the same book it is said: "It mayn't be
                 forgery to describe a wine as, say, Australian Chablis; it
                 is deplorable ·and shows the maker has no proper pride
                 in his product, but the adjective 'Australian' is a sort of B
                 warning". In a previous edition (the 61h) of the same book,
                 the words in the same passage are "is a fair warning".

                 The learned Judge proceeded to hold:
                 "All the lovers of wine who gave evidence before me             c
                 deplored this practice by which the name$ of well-known
                 wines have been debased. Some of the witnesses,
                 employed in the more practical side of the wine trade,
                 referred to the convenience of thus using the name of the
                 real wine to indicate a type. But it appear€!d that a number
                                                                                 0
                 of the wine merchants who dealt in such wines were careful
                 in their price lists to list such wines under titles or
                 descriptions which showed that they were of a type but not
                 from the original district."
                  87. Referring to Kerly on Trade Marks, which we have re-       E
            ferred to hereinbefore, the learned Judge said:
                 "And it has been said that regard should not be had to
                 "unusually stupid people, fools or idiots". Moreover, "if the
    ...'r        goods are expensive and not of a kind usually selected
                 without deliberation and the customers generally educated F
                 persons these are all matters to be considered." (That is
                 also a quotation from the same book.) Various other
                 judicial statements are collected in the judgment of the
                 Assistant-Registrar in George Angus & Co.'s Application
                 (1943) 60 R.P.C. 29, at pp. 31-32, to which I was referred." G
                  In arriving at the said decision, the following was specifi-
            cally noticed:
                 "Mr. Munday, whose wine business was in Swansea, when
                 asked "How far do you think the class of customers that         H
    1036       SUPREME COURT REPORTS                   [2008] 9 S.C.R.

                                                                            ~
A          you deal with know the origin of Champagne?" replied:                  •
           "Limited. Some would know. The first category I mentioned
           would know a fair amount about it. In the second category
           some. But there would be a considerable number in my
           area who would know nothing about it except that it was
B          a wine they wanted for a special occasion or for something
           in their life they wanted to celebrate with. They would then
           want that. That is how much they would know about it-just        r
           a general outline"."
           It was furthermore held:
c
           "There is thus, in my view, a considerable body of evidence
           that persons whose life or education has not taught them
           much about the nature and production of wine, but who
           from time to time want to purchase Champagne, as the
           wine with the great reputation, are likely to be misled by
D                                                                           ,..
           the description "Spanish Champagne".
                                                                                  Ir
           Something was said on the subject of the burden of proof.
           Well, burden of proof is something which may shift in the
           course of an action. It appears to me that when the plaintiffs
E          have shown that a description used by the defendants
           contains an untruthful statement that a wine which is not
           Champagne is Champagne, they have gone some way to
           establishing their case, and the Court might require to be
           satisfied that such an untrue statement was so clearly               '(

F          qualified as to be not likely to mislead. But, however, that ·         ~



           may be, I am satisfied on the evidence that a substantial
           portion of the public are likely to be misled. And as Lord
           Justice Lindley said in Slazenger & Sons v. Feltham &
           Co. (1889) 6 R.P.C. 531 at p. 537: "One must exercise
           one's common sense, and, if you are driven to the
G
           conclusion that what is intended to be done is to deceive
           if possible, I do not think it is stretching the imagination                ..
           very much to credit the man with occasional success or.          y



           possible success. Why should we be astute to say that he
           cannot succeed in doing that which he is straining every
H
                  KHODAY DISTILLERIES LTD. (NOW KNOWN AS KHODAY 1037
                INDIA LTD.) v. THE SCOTCH WHISKY ASSO. [SINHA, J.]
    t                                                                            A
                 nerve to do?"
"                Bollinger test was not only applied in Warnick (Erven)
            Besloten Vennootschap v. J. Townend & Sons (Hull) Ltd. [1980
            RPC 31], but in all the case which have been referred to by Mr.
            Desai to which the different High Courts of India as also to which
            we have taken note of.                                               B

··--r            However, tests laid down in Australia and United States in
            respect of self-same goods are noticed hereinbefore are some-
            what different.

                 88. But then we are concerned with the class of buyer who c
            supposed to know the value of money, the quality and content
            of Scotch Whisky. They are supposed to be aware of the differ-
            ence of the process of manufacture, the place of manufacture
            and their origin. Respondent No.3, the learned Single Judge
            as also the Division Bench of the High Court, therefore, failed D
        ~
            to notice the distinction, which is real and otherwise borne out
 ,.         from the precedents operating in the field. [See - Kerly's Law of
            Trade Marks and Trade Names, Thirteenth Edition pg. 600].
                  Had these tests been applied the matter might have been
            different. In a given case probably we would not have inter-         E
            fered but we intend to do so only because wrong tests applied
            led to a wrong result.

                 89. So far as the applicability of the 1999 Act is concerned,
    !       having regard to the provisions of Sections 20(2) and 26(2),         F
            we are of the opinion that the 1999 Act will.have no application.
                90. For the reasons aforementioned, the impugned judg-
            ment is set aside. The appeal is allowed. No costs.
            S.K.S.                                           Appeal allowed .


...


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